Toyota, Tesla to Build Electric RAV4
Toyota Motor Corp. and its Silicon Valley partner, Tesla Motors Inc., will develop an electric version of Toyota's RAV4 SUV, reported The Detroit News.
The two companies will work on prototypes combining the popular RAV4 with a Tesla electric powertrain. They expect to sell the SUVs in the United States in 2012, the two companies said.
A first prototype already has been produced.
"Tesla's goal is to produce increasingly affordable electric cars for mainstream buyers -- relentlessly driving down the cost of EVs," the Palo Alto-based firm said in a statement.
Tesla now sells an electric roadster priced at just over $100,000, while Toyota is a leader in gas-electric hybrid vehicles. It has said it was planning to start selling electric cars in the United States in 2012.
The two companies announced in May that they would team up to develop electric cars.
Toyota invested $50 million in Tesla, in a side deal to the firm's initial public offering. Tesla bought a factory in Fremont, near San Francisco, where Toyota and General Motors Co. had produced vehicles in the joint North American Motor Manufacturing Inc. venture for 25 years until its closure this year.
Tesla did not say where the electric RAV4 SUVs will be assembled, but the prototypes are being built at its facilities.
More Industry

Autos More Appealing
Consumers gave new cars better scores again this year for design, performance and more as mass-market brands kept gaining on premium lineups, JD Power found in an annual poll.
Read More →
Used EVs Defy Overall Market
While the used-car market saw three months of price declines or stagnation, the used EV segment did the opposite – rising for three straight months.
Read More →
Gone to the Dogs
A Stellantis brand decided to have some fun with one of its SUVs’ design to address growing emphasis on family pets.
Read More →
OEM Poll Sees Industry Evolution
Kerrigan Advisors’ survey of automakers finds that tariffs, technology, network tightening and other factors are poised to reshape auto retail.
Read More →
Luxe N.C. Dealerships Change Hands
A collection of Italian and English brand franchises were handed off to the owner’s friend in the business and include the Carolinas’ only Ferrari retail stores.
Read More →
Exposure Drives Interest in Chinese Cars
At a recent demonstration, consumers had the chance to ride in a Chinese-branded vehicle, a firsthand experience that improved their perceptions and purchase intent.
Read More →
Automotive Consumers Sink Further in Debt
Most financing metrics hit records in the second quarter as more buyers locked themselves into long terms and high monthly payments.
Read More →
Agent Advocate
Rob Mancuso, who comes from a long line of auto dealers, values general agents’ place in the industry and makes a case for them taking an even bigger seat at the table.
Read More →
Driving Under Distraction
Though consumers gave higher marks to new vehicles in JD Power’s most recent initial-quality poll, high-tech interference worsened, pointing to craving for simplicity.
Read More →
Affordable New Cars a Thing of the Past
More than one out of five new vehicles sell for more than $60,000, according to Edmunds. That's up 7% compared to prepandemic 2019.
Read More →