agent Entrepreneur logo
MenuMENU
SearchSEARCH

New ProfitTime GPS Features Introduced

VAuto tools meant to enhance pricing, sourcing

January 17, 2023
New ProfitTime GPS Features Introduced

Enhancements include a tool designed to help multirooftop organizations identify, improve subpar pricing performance across stores.

IMAGE: Cox Automotive

4 min to read


In an unpredictable market, it’s never been more important for dealers to be disciplined about how they acquire and manage inventory. To that end, vAuto is introducing enhancements to its flagship inventory management solution, ProfitTime GPS, which helps dealers achieve profitability by enabling them to execute the new Variable Inventory Management strategy. Enhancements for 2023 include an alignment tool designed to help multirooftop organizations identify and improve subpar pricing performance across stores, as well as new integrations that make it easier for dealers to source vehicles more effectively from consumers.

“Between inventory challenges and fast-changing market dynamics, dealers are going to need to do more than dust off the old playbook to succeed,” said vAuto Vice President of Operations Derek Hansen. “Today’s market requires dealers to reach across more sources than ever before to find the right vehicles, and they need real-time data to manage their inventory profitably. That’s exactly what ProfitTime GPS helps them do.”

Ad Loading...

At its core, ProfitTime GPS is designed around the all-new used vehicle strategy called Variable Inventory Management. Evolving beyond the Velocity Method, which encouraged turning all inventory as quickly as possible, Variable Inventory Management delivers a new direction for used vehicle management—one focused on giving dealers a tailored approach that helps them understand and act on each vehicle’s profit potential.

ProfitTime GPS puts that philosophy in action by providing dealers with recommended price ranges on every vehicle, every day. It ultimately shows which vehicles are “turners,” or ones that should be priced to move quickly because they’re in low demand and high supply, and which vehicles are “earners,” or ones for which dealers can hold out for more profit because they are in high demand and low supply.

“vAuto understands the complex realities of the new market, as well the fact that what made dealers successful in the past will likely not be what makes them successful in the future,” said vAuto founder and Cox Automotive Executive Vice President Dale Pollak. “We’ve seen firsthand how dealers who use ProfitTime GPS to execute a variable inventory strategy do a much better job of capitalizing on opportunities in today’s market than dealers who are solely focused on turn.”

New Year, New Features for ProfitTime GPS

A new pricing alignment tool inside ProfitTime GPS’ Enterprise Dashboard, which is specifically geared toward multirooftop organizations, gives never-before-available insights into which stores within a group price their vehicles in an inefficient and suboptimal manner. The alignment tool groups stores into three different categories based on their pricing performances, helping them take action to improve profitability.

Ad Loading...

And since today’s inventory challenges have caused dealers to acquire more vehicles directly from consumers, vAuto has delivered new integrations within the ProfitTime GPS Global Acquisition Dashboard that can help dealers acquire more cars from more channels for more of the right money:  

Service Drive: Dealers who have ProfitTime GPS, Kelley Blue Book Instant Cash Offer and Xtime or VinSolutions can now more easily acquire vehicles directly from their own service drives. With one click on the Global Acquisition Dashboard, dealers can analyze service appointments to identify vehicles that will be profitable in their markets and then send invites to consumers with upcoming appointments to generate their own Kelley Blue Book Instant Cash Offer. For vehicles already in the service drive, dealers can quickly create the offer to share in person.

Lease Returns: Lease returns are another great source of inventory, but more consumers have been buying out their leased vehicles. Now, the connection between ProfitTime GPS and VinSolutions gives dealers with both solutions clear visibility into the pipeline of must have off-lease vehicles. They can now see which vehicles are up for return, understand how those vehicles fit into their overall strategy, and decide which ones they want to bring into their dealership’s inventory. That way, dealers can implement a proactive sales process to entice clients into an upgrade before they decide to simply purchase the car at lease end.

Private Party Listings: More dealers have tapped into the world of private-party listings to find inventory over the past couple of years, and they can now easily access even more of those listings to see how the vehicles fit into the dealership’s strategy, thanks to a new connection between ProfitTime GPS and the Vehicle Acquisition Network (VAN), a leading private-party solution. 

Dealers interested in learning more about ProfitTime GPS and how the Variable Inventory Management strategy can move their businesses forward cam stop by the vAuto booth at the National Automobile Dealers Association Convention in Dallas or reach out to their vAuto representative.

Topics:Industry

Originally posted on Auto Dealer Today

More Industry

Gas pumps.
Industryby Lauren LawrenceJune 15, 2026

Consumer Outlook on the Rise

Younger generations are feeling more positive about their financial futures and current affordability pressures than older generations, according to recent TransUnion data.

Read More →
Group photo of men outside storefront.
Industryby Hannah MitchellMay 28, 2026

Pennsylvania Dealership Under New Retailers

The sale of the Chrysler Dodge Jeep Ram store puts a family auto group on a leaner path as first-time dealers take the helm.

Read More →
Hallway with lockered wiring and computer
Industryby Lauren LawrenceMay 28, 2026

Battery Storage Takes Priority Over EVs

U.S. automakers are prioritizing battery energy stationary storage over electric-vehicle production as the consumer demand for EVs lags the rest of the world.

Read More →
Ad Loading...
Gray-scale photo of a line of Mini cars in a dealership parking lot
Industryby Hannah MitchellMay 27, 2026

Auto Dealers Feel Better But Not Great

A second-quarter Cox Automotive poll of franchised retailers and independents found better views of the current market after a good spring but anticipation of third-quarter storminess.

Read More →
Closeup photo of the front of a white car
Industryby Hannah MitchellMay 21, 2026

New-Vehicle Sales Picture Relative

A May forecast is complicated by last spring’s trade tariff effects on auto retail. Despite continued hard realities, many consumers took advantage of ways to bite the bullet.

Read More →
Nissan logo on front of building
Industryby Lauren LawrenceMay 21, 2026

Auto Group Acquires Third Nissan Rooftop

Iowa-based Coleman Automotive Group recently acquired its seventh dealership, McGrath Nissan, which it renamed Nissan of Elgin.

Read More →
Ad Loading...
Couple talking with auto salesman next to new car inside dealership
Industryby Hannah MitchellMay 20, 2026

April Less Affordable

Based on prices, reduced incentives and slower household income growth, consumers found it more challenging to buy new last month, Cox Automotive reported.

Read More →
Wooden people figures of different colors in a row, similar to board game pieces
IndustryMay 20, 2026

Building an Extraordinary F&I Agency

Work to determine your specialized talent, because that fact will determine everything about your agency’s future.

Read More →
Ingredient card, policies and procedures, fixed operations, variable operations, data security, audit
Industryby Jim GantherMay 19, 2026

Recipe for Compliance

The secret to both amazing barbecue and compliance is the same: understanding the basics and committing to a process.

Read More →
Ad Loading...
Photo of new Chevrolet Bolt parked on a beach
Industryby Hannah MitchellMay 14, 2026

EVs Getting More Attractive

A growing percentage of U.S. consumers are open to switching and fewer are adverse to the idea, according to a recently completed survey. That’s despite the end of a tax break.

Read More →
Ad Loading...