Toyota drew three top safety awards from the Insurance Institute of Highway Safety.
The 2023 models of the Prius and Prius Prime won the Top Safety Pick+, and the 2023 Corolla Cross small sports-utility vehicle won the group’s Top Safety Pick.
Toyotas Pass Safety Tests With Flying Colors
Two Prius models take top honors, while crossover just a step down.
August 29, 2023
The 2023 model of the Prius Prime won the Top Safety Pick+, along with cohort Prius.
IMAGE: Toyota
1 min to read
For either award, vehicles must get good ratings in IIHS’ driver- and passenger-side small overlap front tests and original moderate overlap front test. They must also have standard acceptable or good headlights in all trims and offer a front crash-prevention system with advanced or superior ratings in a daytime vehicle-to-pedestrian test.
The “plus” award also requires a good rating in an updated side test, plus an advanced or superior rating in the nighttime vehicle-to-pedestrian test. The base award needs only an acceptable or good rating in the updated side test.
The Cross just missed the plus award because it earned an acceptable, rather than a good, rating in the updated side test.
Originally posted on Auto Dealer Today
More Dealer Ops
Survey Reveals What Won't Fix What's Breaking Car Sales
AutoPayPlus says extra-long auto loans are trapping consumers and threatening the dealer trade-in cycle, and that the industry is leveraging the wrong tools to combat high MSRPs.
Read More →
IA American Appoints Two Execs
Senior vice presidents of the company's agent and dealer channels chosen to support general agents and help auto dealers with sales and performance.
Read More →
Franchises, Throughput Down in First Half
A handful of states see franchise growth through June, while EV sales per store boost overall business in U.S.
Read More →
How to Build a High-Performance Sales and F&I Team
Performance and profits start with people chosen and led the right way.
Read More →
Buy-Sells Up in Q2
Kerrigan metrics show there’s plenty of demand, though many sellers are waiting to pull the trigger.
Read More →
DOWC Powers the Future of F&I for NESNA
Company is providing a fully integrated F&I administration model to Nissan Extended Services North America’s dealer network.
Read More →
March New-Vehicle Sales Healthy
Despite incentive spending not keeping pace with deliveries volume, consumers make their purchases ahead of tariffs impact.
Read More →
New DOWC Program Debuts
Hybrid solution combines benefits of reinsurance and dealer-owned warranty companies.
Read More →
Carryover Rate Important for Auto Retailers
Understanding how it plays into inventory risk management is an important consideration.
Read More →
Dealer Survey Finds Anxieties
Kerrigan Advisors poll shows percentage of retailers expecting lower profits, valuations is on the rise.
Read More →