agent Entrepreneur logo
MenuMENU
SearchSEARCH

NADA Releases Third Quarter 2022 U.S. Auto Sales Analysis

The third quarter of 2022 closed with a new light-vehicle sales totaling a quarterly average SAAR of 13.3 million units, down slightly from a SAAR of 13.4 million units during the second quarter of the year.

October 13, 2022
NADA Releases Third Quarter 2022 U.S. Auto Sales Analysis

The third quarter of 2022 closed with a new light-vehicle sales totaling a quarterly average SAAR of 13.3 million units, down slightly from a SAAR of 13.4 million units during the second quarter of the year.

IMAGE: NADA

4 min to read


TYSONS, Va. —The National Automobile Dealers Association (NADA) issued its analysis of U.S. auto sales and the economy following the end of the third quarter of 2022.

“While we saw September 2022’s SAAR improve only slightly at the end of this quarter compared to August, there was a significant 9.6% improvement compared to September 2021’s SAAR,” said NADA Chief Economist Patrick Manzi. “Limited inventory remains the key pain point for new light-vehicle sales, but thankfully inventory on the ground and in transit has finally started to increase meaningfully.”

Ad Loading...

The third quarter of 2022 closed with a new light-vehicle sales totaling a quarterly average SAAR of 13.3 million units, down slightly from a SAAR of 13.4 million units during the second quarter of the year.

Inventory at the end of the third quarter of 2022 was up 44.3% compared to the start of the year, when inventory levels were just below one million units on the ground and in transit. The month of September ended with inventory at 1.43 million units on the ground and in transit – up 12.7% from the beginning of the month. The market has experienced double digit month-over-month percentage increases in inventory for two straight months, but the increases aren’t shared equally by all manufacturers with some OEMS still struggling with shortages of key production inputs.

Alternative-fuel vehicle market share, including battery electric, hybrid and plug-in hybrid vehicles, grew to more than 12% through September 2022; in the same period in 2021, alternative-fuel market share had not reached double digits with a market share of 9%. Through the third quarter, battery electric vehicles (BEVs) accounted for 5.1% of sales, hybrid vehicles accounted for 5.7% and plug-in hybrid vehicles (PHEV) accounted for 1.3% of new light-vehicle sales. 

As more and more BEVs hit dealership showrooms across the country, the share of BEVs sold by franchised dealerships continued to grow. Since the beginning of the year, franchised dealerships sold more than 175,000 of the 515,000 BEVs sold, 34% of all BEVs sold. During the third quarter of 2022, BEV sales by franchised dealerships surpassed 2021’s full year total when franchised dealerships sold just over 135,000 BEVs. 

On the pricing side, the average new light-vehicle transaction price in September 2022 totaled $45,625, up 6.3% year-over-year, according to J.D. Power. The average monthly payment for a new vehicle in September 2022 rose to $708, up $52 year-over-year and the third straight month of average payments above $700 since breaking the $700 barrier for the first time in July 2022.

Ad Loading...

Average incentive spending per unit rose slightly to $984 per vehicle during the month but still didn’t top $1,000, making it the fifth consecutive month of below $1,000 per unit incentives.

According to J.D. Power, the average interest rate on a new vehicle finance contract reached 5.71% in September 2022, up 170 basis points year-over-year. The average interest rate on new and used vehicle finance contracts has now risen above pre-pandemic levels for the first time and rates are expected to climb higher as the Federal Reserve continues to increase the Fed Funds Rate to cool the economy and tamper inflation. 

The Federal Reserve has increased the Fed Funds rate five times this year and rates currently sit at a targeted range of 3% to 3.25%. By the end of the year, NADA anticipates that the Fed Funds rate will be greater than 4%.

Key measures of inflation still remain elevated. According to the U.S. Department of Commerce Personal Consumption Expenditures Price Index, consumer prices rose 6.2% in August 2022 from August 2021, easing slightly from 6.4% year-over-year increase in July. Another measure of inflation, the U.S. Bureau of Labor Statistics Consumer Price Index rose 8.3% in August from the same time in 2021. 

“Increasing borrowing costs and higher prices have dented consumers buying power and will weigh on consumer demand through households pulling back on spending which will lead to slowing growth,” added Manzi. “While we don’t currently believe the U.S. economy is in a recession, the likelihood of entering one in the next six to nine months has increased.”

Ad Loading...

Heading into the final quarter of 2022, the U.S. new vehicle market is finally starting to see signs of improving new vehicle inventories just as borrowing costs and monthly payments are rising to post-pandemic highs. Although North American light-vehicle production and inventory levels have improved somewhat, they have not recovered enough for new vehicle sales to reach NADA’s most recent forecast of 14.2 million units. As a result, NADA has reduced its full year 2022 new light-vehicle sales forecast to 13.8 million units.

“The current environment will likely push many consumers out of the new vehicle market,” said Manzi. “Despite some demand destruction, we still expect that any excess retail demand will be happily taken up by large fleet buyers who have struggled to replace their aging inventories during the past two-and-a-half years. And even with a forecasted lower total sales volume compared to 2021, we still expect that 2022 will be another very solid year for America’s franchised dealerships.”

Originally posted on Auto Dealer Today

More Industry

red car parked in front of a sunset, The Used Market Divide, Agent Entrepreneur
Industryby Lauren LawrenceJuly 23, 2026

Used EVs Defy Overall Market

While the used-car market saw three months of price declines or stagnation, the used EV segment did the opposite – rising for three straight months.

Read More →
Photo of a retriever dog looking out of an open SUV window with a yellow Peugeot headrest on the top of the window below it
Industryby Hannah MitchellJuly 16, 2026

Gone to the Dogs

A Stellantis brand decided to have some fun with one of its SUVs’ design to address growing emphasis on family pets.

Read More →
Aerial shot of a car dealership
Industryby Hannah MitchellJuly 13, 2026

OEM Poll Sees Industry Evolution

Kerrigan Advisors’ survey of automakers finds that tariffs, technology, network tightening and other factors are poised to reshape auto retail.

Read More →
Ad Loading...
Foreign Cars Italia dealership store in front of sunset
Industryby Hannah MitchellJuly 2, 2026

Luxe N.C. Dealerships Change Hands

A collection of Italian and English brand franchises were handed off to the owner’s friend in the business and include the Carolinas’ only Ferrari retail stores.

Read More →
inside of car, person with hands on black steering wheel
Industryby Lauren LawrenceJuly 2, 2026

Exposure Drives Interest in Chinese Cars

At a recent demonstration, consumers had the chance to ride in a Chinese-branded vehicle, a firsthand experience that improved their perceptions and purchase intent.

Read More →
Woman's hands holding an wallet empty of cash
Industryby Hannah MitchellJuly 1, 2026

Automotive Consumers Sink Further in Debt

Most financing metrics hit records in the second quarter as more buyers locked themselves into long terms and high monthly payments.

Read More →
Ad Loading...
Rob Mancuso sitting in a chair on stage
Industryby Hannah MitchellJuly 1, 2026

Agent Advocate

Rob Mancuso, who comes from a long line of auto dealers, values general agents’ place in the industry and makes a case for them taking an even bigger seat at the table.

Read More →
Photo of a touchscreen on a car's dashboard
Industryby Hannah MitchellJune 25, 2026

Driving Under Distraction

Though consumers gave higher marks to new vehicles in JD Power’s most recent initial-quality poll, high-tech interference worsened, pointing to craving for simplicity.

Read More →
split background green and blue. 2019 to 2025 with car going from starting location to end point. $37,310 and $48,402. Agent Entrepreneur logo
Industryby Lauren LawrenceJune 25, 2026

Affordable New Cars a Thing of the Past

More than one out of five new vehicles sell for more than $60,000, according to Edmunds. That's up 7% compared to prepandemic 2019.

Read More →
Ad Loading...
Photo of multiple new SUVs on a car dealership lot
Industryby Hannah MitchellJune 22, 2026

State Follows Federal Warning on Auto Ads

The Massachusetts attorney general cautioned the state’s automotive dealers to be upfront with the consuming public about their vehicle prices or risk punishment.

Read More →
Ad Loading...