agent Entrepreneur logo
MenuMENU
SearchSEARCH

Manheim: Year-End Used-Car Values Stay Strong

ATLANTA — Wholesale used-vehicle values increased in the fourth quarter by nearly 2% to finish the year slightly higher than last year, as consumer demand for used car and trucks remained strong, according to the Manheim Used Vehicle Value Index. Manheim Used Vehicle Value Index, a measure of wholesale prices adjusted for mix, mileage and ... Read More »

January 13, 2015
2 min to read


ATLANTA — Wholesale used-vehicle values increased in the fourth quarter by nearly 2% to finish the year slightly higher than last year, as consumer demand for used car and trucks remained strong, according to the Manheim Used Vehicle Value Index.

Manheim Used Vehicle Value Index, a measure of wholesale prices adjusted for mix, mileage and season, ended the year at 123.9, a 1.8% increase from a year ago and 2.1% higher than the third quarter.

Ad Loading...

An improving job market and attractive financing helped boost the retail market for new and used vehicles. The strongest demand for used vehicles in the fourth quarter was in the $13,000-$15,000 range, a higher sweet spot than a year ago. Sales of certified pre-owned vehicles, late-model vehicles still backed by a warranty, also hit record numbers in 2014.

“The used-vehicle market finished another solid year,” said Manheim Chief Economist Tom Webb. “Consumers continue to see great value in purchasing used vehicles, even at higher price points. Dealers continue to see used vehicles as an important and profitable part of their business.”

Compact car prices were down 1.1% in December, compared to the same period last year, as consumers moved to CUVs and mid-sized cars. Midsize cars had been one of the weaker segments during the year, but saw values end December 2.2% higher than the same period last year. Meanwhile, luxury car values fell 0.4% on a year-over-year basis, holding their prices despite an increase in supply from off-lease vehicles.

Pick-ups and vans remained the strongest segment with pick-ups up 6.1% and vans up 3.1% on a year-over-year basis. Often purchased for business use, demand for these vehicles has increased during the year.

SUV and CUV also continued to be a popular segment, up 2.8% in December compared to the same period last year. Consumers have been moving to compact and mid-size CUVs, which offer a balance of room and fuel efficiency.

Ad Loading...

With new-car sales volumes expected to plateau, the upcoming year will be critical for the auto industry, officials said. As long as automakers keep incentives low for new-car sales, used-vehicle values should remain stable. An incentive war, however, would lower new-car prices and also put pressure on dealers to lower used-car prices.

“The growth rate in the U.S. auto market is expected to slow down and level off in 2015,” Webb said. “The big question is whether automakers will be satisfied with their respective slice of the pie. If they aren’t satisfied and resort to heavy incentives, prices and profits will fall.”

More Industry

Photo of two men in suit jackets shaking hands next to new car inside of a dealership
IndustryApril 23, 2026

A New Consumer Culture in the Auto Dealership

Dealers should aim to build a positive work environment, helping employees execute an efficient experience, from their online research to the final delivery of the vehicle.

Read More →
Closeup of the side of an Audi car
Industryby Hannah MitchellApril 23, 2026

New-Vehicle Sales Down

A cloudy April forecast was expected due to last April’s sales surge in anticipation of U.S. trade tariff-inflated prices. Meanwhile, automakers pumped up incentives to address today’s consumer wallet woes.

Read More →
Photo of Cadillac Lyriq SUV on road with partly cloudy sky in background
Industryby Hannah MitchellApril 16, 2026

Used Autos Selling for More

A recent price spike due to several larger market forces, though it hasn’t dulled demand, is pushing more consumers to efficient models to squeeze in buys.

Read More →
Ad Loading...
Photo of facade of Waldorf Toyota car dealership
Industryby Hannah MitchellApril 16, 2026

Maryland Auto Group Sells

A group out West picked up the major D.C.-area collection, putting it in the upper tiers of private automotive groups in the U.S.

Read More →
Line graphic showing Cox Automotive's March Credit Availability Index status
Industryby Hannah MitchellApril 13, 2026

Auto Lending Opens Up in March

Lenders loosened access for subprime borrowers, and consumers with negative equity reached a record high, Cox Automotive reported.

Read More →
electric vehicle next to an urban charging station. EV Demand Diverges. F&I and Showroom logo
Industryby Lauren LawrenceApril 10, 2026

EV Interest Varies Regionally

U.S. consumer interest in electric vehicles lags behind other countries despite the rising gas prices caused by the ongoing war in the Middle East.

Read More →
Ad Loading...
Photo of the rear of a Mercedes GLC 400 electric SUV with a skyline in the background
Industryby Hannah MitchellApril 10, 2026

Brands Weighed on Projected Recalls

Research reveals the brands and models most likely to have higher recall rates over their lifetimes. While some brands rank high, addressing safety issues can be a selling point.

Read More →
Photo of white 2026 Ford Bronco on a sandy beach
Industryby Hannah MitchellApril 10, 2026

March New-Vehicle Sales Don’t Reflect War

Cox Automotive data shows Americans doubled down on big-is-better despite price increases. Slightly higher incentives helped fuel the demand.

Read More →
Photo of several cars on lifts in a service center
Industryby Hannah MitchellApril 9, 2026

Franchised Dealers Stand to Gain Service Business

Cox Automotive research shows both the opportunities and the challenges in turning consumers’ growing affordability needs into increased fixed-operations revenue.

Read More →
Ad Loading...
Photo of office desk with open laptop on it and an empty chair next to it
IndustryApril 9, 2026

What Matters Most in Building Your Agency

The partner you choose for growth and expansion is key, because better is the ultimate goal instead of growth for growth’s sake.

Read More →