agent Entrepreneur logo
MenuMENU
SearchSEARCH

Ford Sales Roll in Q2

Truck deliveries lead the way as supply woes easy across the industry.

July 6, 2023
Ford Sales Roll in Q2

Ford's F-Series truck sales alone rose 34% to 212,516 units.

IMAGE: Ford

1 min to read


Ford’s second-quarter sales jumped about 10% year-over-year, buoyed by easing supply chain issues across the industry and a 26% surge in its truck sales.

The Detroit-area legacy brand reported delivering nearly 532,000 vehicles in the quarter as the industry enjoys post-pandemic consumer demand, despite high interest rates and high vehicle price tags.

Ad Loading...

Its F-Series truck sales alone rose 34% to 212,516 units, strengthened by its electric Lightning deliveries, which soared 119%. Ford said the model, half of whose buyers it said are new to the brand, based on recent data.

“Ford achieved both best-selling brand and truck for six consecutive months this year on the strength of F-Series, vans, our new Escape and F-150 Lightning,” said Ford Vice President, Sales Distribution and Trucks Andrew Frick in a press release about the results.

Its overall electric-vehicle sales fell 2.8% in the quarter to slightly under 15,000, though it said its Mustang Mach-E sales picked up in June, rising 110% over last June’s sales.

“Our EV sales continue to grow,” Frick said. “Improved Mustang Mach-E inventory flow began to hit at the end of Q2 following the retooling of our plant earlier this year.”

DIG DEEPER: Mach-E Inventory Balloons After Ford-Tesla Deal

Originally posted on Auto Dealer Today

More Dealer Ops

Car key, stacks of coins, and a paper car cutout with AutoPayPlus logo, representing auto financing, loan terms, and vehicle affordability trends.
Dealer Opsby StaffMarch 31, 2026

Survey Reveals What Won't Fix What's Breaking Car Sales

AutoPayPlus says extra-long auto loans are trapping consumers and threatening the dealer trade-in cycle, and that the industry is leveraging the wrong tools to combat high MSRPs.

Read More →
Headshots of two male executives
Dealer Opsby StaffMarch 24, 2026

IA American Appoints Two Execs

Senior vice presidents of the company's agent and dealer channels chosen to support general agents and help auto dealers with sales and performance.

Read More →
Dealer Opsby Hannah MitchellAugust 26, 2025

Franchises, Throughput Down in First Half

A handful of states see franchise growth through June, while EV sales per store boost overall business in U.S.

Read More →
Ad Loading...
SalesAugust 25, 2025

How to Build a High-Performance Sales and F&I Team

Performance and profits start with people chosen and led the right way.

Read More →
Dealer Opsby Hannah MitchellAugust 19, 2025

Buy-Sells Up in Q2

Kerrigan metrics show there’s plenty of demand, though many sellers are waiting to pull the trigger.

Read More →
F&Iby StaffApril 2, 2025

DOWC Powers the Future of F&I for NESNA

Company is providing a fully integrated F&I administration model to Nissan Extended Services North America’s dealer network.

Read More →
Ad Loading...
Industryby StaffMarch 26, 2025

March New-Vehicle Sales Healthy

Despite incentive spending not keeping pace with deliveries volume, consumers make their purchases ahead of tariffs impact.

Read More →
Product & Technologyby StaffMarch 13, 2025

New DOWC Program Debuts

Hybrid solution combines benefits of reinsurance and dealer-owned warranty companies.

Read More →
Dealer OpsJanuary 15, 2025

Carryover Rate Important for Auto Retailers

Understanding how it plays into inventory risk management is an important consideration.

Read More →
Ad Loading...
Trainingby StaffJanuary 13, 2025

Dealer Survey Finds Anxieties

Kerrigan Advisors poll shows percentage of retailers expecting lower profits, valuations is on the rise.

Read More →