EV Sales Skyrocket in Q2
US auto retailers sold 300,000 new EVs, an increase of 48.4% year-over-year and a record for any quarter.

Cox Automotive forecasts the U.S. will welcome one million new EVs in 2023.
Ed Harvey, Pexels
Though the U.S. sold a record number of full battery-electric vehicles in the second quarter, Cox Automotive predicts dealers will fight to maintain that momentum.
According to Cox, U.S. auto retailers sold 300,000 new EVs, an increase of 48.4% year-over-year and a record for any quarter. U.S. EV share was 7.2%, up from 5.7% but down from the first-quarter high of an upwardly revised 7.3%.
Overall, Cox expects the country to welcome one million new EVs to its roads this year.
However, the data provider also reports that in late June, day’s supply of EVs jumped to over 100 compared to the industry average of 53 for internal combustion engine vehicles.
That leads Cox to predict that collaboration across many parties will be necessary to push EV sales.
“Building EVs is one thing, and many in the industry are proving excellent at that skill. Selling EVs is something different altogether,” Cox Automotive writes in “Electric Vehicle Sales in Q2 Strike Another Record, but Growth Ahead Will Be Hard Fought.” “Yes, EV sales records will continue to be set, and EV growth will continue to outpace overall industry growth, but the days of 75% year-over-year growth are in the rearview mirror. The hard-growth days are ahead.”
Cox also reported the following EV sales highlights for the second quarter:
Tesla remained the top seller in the U.S., selling over 175,000 units, a 34.8% increase from the previous quarter.
Tesla and other car manufacturers' price cuts and above-average incentive levels helped drive EV sales.
The average price paid for an EV was down nearly 20% year-over-year in June.
Tesla’s share of U.S. EV sales fell below 60% for the first time. Still, Chevrolet came in as a distant second. In fact, Tesla outsold Chevrolet 10 to one. Ford took third place in EV sales, while Hyundai came in fourth. Newcomer Rivian sold over 20,000 units.
Modelwise, one of every three EVs sold last quarter was a Tesla Model Y. Tesla's Model 3 sales, when combined with Model Y sales, constitute 50% of the U.S. electric vehicle market. The Model S, which was once the leader among high-end EVs, lost its top spot. In the super-luxury EV sedan market, the BMW i4 EV sedan is now the leader, having sold 6,777 units in the quarter.
Originally posted on Auto Dealer Today
More Industry

RV Group Expands Carolina Footprint
Blue Compass RV Columbia Northeast is the 13th RV dealership owned by Blue Compass in the Carolinas.
Read More →
Agent Acumen
An Agent Summit panel of people who’ve been supporting auto dealers for years gave both timely and timeless advice for those starting out or mulling the prospect.
Read More →
Missed Maintenance Creates Opportunity
As families get back on the road and into daily school routines, service drives have an opportunity to capture customers who are behind on recommended vehicle maintenance.
Read More →
Mitsubishi Unveils U.S. Plan
The automaker announced a strategy that includes an expanded lineup and dealership presence, along with more ‘rugged’ and electric models.
Read More →
Selling to Grow
The question of whether you should sell your agency and if so, when, is up to you. But it’s a question worth asking to ensure you keep the business on the right path for yourself, employees and clients.
Read More →
Recalled Vehicles Hit 5-Year High
Though the number of events has fallen so far this year, impacted units are up significantly. Meanwhile, regulators consider consumer notification changes.
Read More →
Auto Group Acquires Top-Performing Rooftop
Car Pros sold its Kia Huntington Beach location to Sutherlin Automotive Group, marking the buyer’s third location in Southern California.
Read More →
China as Pacesetter
Automotive leaders huddled on where North America stands in the global picture and how it can strengthen its position against the Asian juggernaut’s surging industry.
Read More →
BMW Concept Car Makes Fuel to Burn
The prototype developed in concert with a South Carolina university engineering team generates more solar energy than it uses in a typical daily commute.
Read More →
South Carolina Auto Group Downsizes
Florida-based group Holler-Classic has acquired four rooftops, its first in South Carolina, from Dick Smith Automotive Group.
Read More →