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Nissan Reports Significant Sales Growth
Following the release of Nissan’s 2025 fiscal year report, the automaker announced that its retail-first approach has led to a significant jump in dealer sales.
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AE Magazine
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SEARCHMENUSEARCHFollowing the release of Nissan’s 2025 fiscal year report, the automaker announced that its retail-first approach has led to a significant jump in dealer sales.
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Year-over-year increase exceeds seasonal normal. Meanwhile, Cox expects muted growth this year.
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December buying cut supply, though it’s still well above a year ago.
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Electric models, though, made headway last year in the rankings.
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Understanding how it plays into inventory risk management is an important consideration.
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Poll finds majority of global consumers in the market for electrifieds.
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December buying spree, especially for luxury models, capped four-month upward ATP streak.
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Cox forecasts they’ll do as well this year despite expected obstacles.
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Cox forecasts 2025 sales, including EVs, to get healthy bump as buying conditions improve.
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Such approaches are vital, especially since keeping existing customers comes with lower costs than attracting new ones.
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