agent Entrepreneur logo
MenuMENU
SearchSEARCH

Toyota to Recall 1.66M Avalon and Other Cars

October 21, 2010
2 min to read


TOKYO - Toyota Motor Corp said on Thursday it would repair 1.66 million Avalon and other vehicles, mostly in Japan and the United States, in the latest large-scale recall to plague the world's biggest automaker, Reuters reported.


The announcement came less than two months after a recall in Canada and the United States of 1.3 million Corolla and Matrix cars carrying defective engine control modules that could cause the vehicles to stall.

Ad Loading...


Toyota had already recalled over 10 million vehicles in the past year, mostly for unintended acceleration, denting its reputation for quality and attracting intense scrutiny from U.S. safety regulators.


Toyota said it would recall 740,000 Avalon, Highlander, Lexus GS300, IS250 and IS350 cars in the United States to replace a brake master cylinder seal because there was a possibility that some brake fluid could leak from the cylinder, causing the brake warning lamp to light up.


In Japan, Toyota is recalling about 600,000 vehicles spanning 11 models including the high-end Crown sedan, either for the master cylinder seal or defective fuel pump wiring or both. It is recalling 60,000 vehicles in China.


Toyota will decide whether to file an official recall in other markets in line with safety regulations in each market, Tokyo-based spokesman Paul Nolasco said. The cars subject to those repairs - totaling 1.53 million - are sold worldwide, including in Europe, South America, Africa and Oceania.


In a separate case, Toyota said it was recalling 134,000 Crown and Reiz sedans in China to fix a faulty component in the rear disk brakes that could rust and affect the cars' braking performance.

Ad Loading...


No accidents were reported from the three defects, Toyota said. Toyota does not disclose estimates for recall costs, and had no comment on whether the repairs would have any impact on its earnings.


Toyota has blamed at least part of the quality slip over the past year on its rapid expansion during the past decade, when it overtook General Motors Co as the world's top-selling car maker.


GM had its share of big recalls this year. In March, it announced a recall of 1.3 million compact cars, and another one three months later for 1.5 million trucks and cars.


Toyota's shares, which have grown largely immune to recall news, ended up 0.4 percent at 2,900 yen in Tokyo. Other Japanese automakers' shares and the broader market fell on Thursday.

More Industry

Photo of two men in suit jackets shaking hands next to new car inside of a dealership
IndustryApril 23, 2026

A New Consumer Culture in the Auto Dealership

Dealers should aim to build a positive work environment, helping employees execute an efficient experience, from their online research to the final delivery of the vehicle.

Read More →
Closeup of the side of an Audi car
Industryby Hannah MitchellApril 23, 2026

New-Vehicle Sales Down

A cloudy April forecast was expected due to last April’s sales surge in anticipation of U.S. trade tariff-inflated prices. Meanwhile, automakers pumped up incentives to address today’s consumer wallet woes.

Read More →
Photo of Cadillac Lyriq SUV on road with partly cloudy sky in background
Industryby Hannah MitchellApril 16, 2026

Used Autos Selling for More

A recent price spike due to several larger market forces, though it hasn’t dulled demand, is pushing more consumers to efficient models to squeeze in buys.

Read More →
Ad Loading...
Photo of facade of Waldorf Toyota car dealership
Industryby Hannah MitchellApril 16, 2026

Maryland Auto Group Sells

A group out West picked up the major D.C.-area collection, putting it in the upper tiers of private automotive groups in the U.S.

Read More →
Line graphic showing Cox Automotive's March Credit Availability Index status
Industryby Hannah MitchellApril 13, 2026

Auto Lending Opens Up in March

Lenders loosened access for subprime borrowers, and consumers with negative equity reached a record high, Cox Automotive reported.

Read More →
electric vehicle next to an urban charging station. EV Demand Diverges. F&I and Showroom logo
Industryby Lauren LawrenceApril 10, 2026

EV Interest Varies Regionally

U.S. consumer interest in electric vehicles lags behind other countries despite the rising gas prices caused by the ongoing war in the Middle East.

Read More →
Ad Loading...
Photo of the rear of a Mercedes GLC 400 electric SUV with a skyline in the background
Industryby Hannah MitchellApril 10, 2026

Brands Weighed on Projected Recalls

Research reveals the brands and models most likely to have higher recall rates over their lifetimes. While some brands rank high, addressing safety issues can be a selling point.

Read More →
Photo of white 2026 Ford Bronco on a sandy beach
Industryby Hannah MitchellApril 10, 2026

March New-Vehicle Sales Don’t Reflect War

Cox Automotive data shows Americans doubled down on big-is-better despite price increases. Slightly higher incentives helped fuel the demand.

Read More →
Photo of several cars on lifts in a service center
Industryby Hannah MitchellApril 9, 2026

Franchised Dealers Stand to Gain Service Business

Cox Automotive research shows both the opportunities and the challenges in turning consumers’ growing affordability needs into increased fixed-operations revenue.

Read More →
Ad Loading...
Photo of office desk with open laptop on it and an empty chair next to it
IndustryApril 9, 2026

What Matters Most in Building Your Agency

The partner you choose for growth and expansion is key, because better is the ultimate goal instead of growth for growth’s sake.

Read More →