DENVER — Spiffit, a SaaS provider of automotive retail sales incentive management dashboards, announced this week that Dealertrack Technologies has certified the integration of its application with the software provider’s dealer management system (DMS).

The new incentive interface, approved via Dealertrack’s Opentrack Certification Program, will give Dealertrack’s users the ability to efficiently manage and operate Spiffs directly from their Dealertrack DMS.

“This integration gives Dealertrack DMS users the opportunity to easily implement and manage Spiff programs,” stated Sean Ugrin, CEO and founder of Spiffit. “Forward thinking and innovative Dealertrack dealership customers using Spiffit’s sales performance application dashboards can expect see increased sales and improved management of incentive programs.

Sharon Kitzman, vice president and general manager of DealerTrack DMS, added: “Dealertrack’s DMS Opentrack Certification Program allows dealers to securely integrate their Dealertrack DMS with certified third-party providers and software like Spiffit. In addition to Spiffit, there are more than 70 certified Opentrack partners.”