Safe-Guard Enters Latin American Markets, Expands Sales Team
ATLANTA — Safe-Guard Products International LLC is expanding into the Mexican and Brazilian markets, and growing its sales team.
Safe-Guard also announced that Marcos Luna Rivera has joined the company as national director, Mexico. As a new country director, he is tasked with both managing operations locally and creating additional expansion opportunities in the Mexican marketplace.
Luna Rivera has experience in both the financial service and insurance brokerage areas, most recently as chief financial officer for GMAC-Mexico.
“Marcos’ experience leading a large automobile finance company as CFO will help us continue to grow our business in numerous directions by leveraging his extensive relationships within our industry,” Orlando Zayas, Safe-Guard’s president, said.
In addition, Safe-Guard is expanding its sales leadership team. Jeffrey M. DeYoung has been named national sales leader, financial services. Safe-Guard is looking to build on its many strong partnerships with financial institutions with the addition of DeYoung.
“With his experience in banking, financial services and automobile F&I sales, Jeff is in a position to make an immediate impact on our partnerships with financial institutions,” Dave Duncan, Safe-Guard’s senior vice president, said.
More Industry

RV Group Expands Carolina Footprint
Blue Compass RV Columbia Northeast is the 13th RV dealership owned by Blue Compass in the Carolinas.
Read More →
Agent Acumen
An Agent Summit panel of people who’ve been supporting auto dealers for years gave both timely and timeless advice for those starting out or mulling the prospect.
Read More →
Missed Maintenance Creates Opportunity
As families get back on the road and into daily school routines, service drives have an opportunity to capture customers who are behind on recommended vehicle maintenance.
Read More →
Mitsubishi Unveils U.S. Plan
The automaker announced a strategy that includes an expanded lineup and dealership presence, along with more ‘rugged’ and electric models.
Read More →
Selling to Grow
The question of whether you should sell your agency and if so, when, is up to you. But it’s a question worth asking to ensure you keep the business on the right path for yourself, employees and clients.
Read More →
Recalled Vehicles Hit 5-Year High
Though the number of events has fallen so far this year, impacted units are up significantly. Meanwhile, regulators consider consumer notification changes.
Read More →
Auto Group Acquires Top-Performing Rooftop
Car Pros sold its Kia Huntington Beach location to Sutherlin Automotive Group, marking the buyer’s third location in Southern California.
Read More →
China as Pacesetter
Automotive leaders huddled on where North America stands in the global picture and how it can strengthen its position against the Asian juggernaut’s surging industry.
Read More →
BMW Concept Car Makes Fuel to Burn
The prototype developed in concert with a South Carolina university engineering team generates more solar energy than it uses in a typical daily commute.
Read More →
South Carolina Auto Group Downsizes
Florida-based group Holler-Classic has acquired four rooftops, its first in South Carolina, from Dick Smith Automotive Group.
Read More →