agent Entrepreneur logo
MenuMENU
SearchSEARCH

Nissan Dealt Blow by Credit Rater

Downgraded to junk as agency predicts brand will stay behind rivals.

March 7, 2023
Nissan Dealt Blow by Credit Rater

Rating agency said it could bump Nissan’s rating back up if the company can make significant strides in sales.

IMAGE: Pixabay/DayronV

2 min to read


Nissan saw its credit rating downgraded to junk status Tuesday by S&P Global Ratings, which projected lower than earlier projected earnings for the Japanese auto brand.

The credit-rating agency blamed continued supply-chain constraints for what it expects to be a year Nissan will spend trailing competitors.

Ad Loading...

The carmaker’s rating fell a notch from BBB- to BB+, below investment grade but stable because Nissan plans to stay on a conservative financial path.

"Performance at the company has been sluggish for more than three years," S&P Global said in a statement about the downgrade.

The agency forecasted Nissan sales will fall far short of its fiscal-year target of 5.4 million units, instead topping out at about 3.7 million.

S&P Global has a scheduled live webinar Thursday titled, “How Nissan Motor Became a Fallen Angel,” in which it will share its views on the carmaker’s electric-vehicle strategy and its alliance with Renault and Mitsubishi.

Still, it said it could bump Nissan’s rating back up if the company can make significant sales strides.

Ad Loading...

Nissan has fought to turn its profitability tide in the years since the arrest of its former chairman, Carlos Ghosn. It recently signed a new deal with partner Renault that puts the two brands on equal terms. Renault cut its stake in Nissan from 43% to 15%, moving about 28% of Nissan into a French trust and thereby evening the field between the two, a longtime desire of Nissan's leadership.

The Yokohama-based company is also focusing more intently on EV production to compete in an industrywide trend away from gas-powered models.

DIG DEEPER: Nissan Ups Its EV Game

 

Originally posted on Auto Dealer Today

More Industry

Two white men's shaking hands
Industry•October 15, 2026

Penske Auto Group Deal a Record

The deal to take the dealership and transportation services company private sets a new pace for industry buy-sell transactions.

Read More →
Rows of cars parked in exterior lot
Industry•by Hannah Mitchell•October 8, 2026

War Toll a Damper on Used Auto Prices

Cox Automotive found wholesale depreciation to be elevated in September amid high fuel prices and this year's unusual hurricane season.

Read More →
Mechanic cleaning interior of engine
Industry•by Lauren Lawrence•October 8, 2026

Bridge the Maintenance Gap

With many drivers missing recommended maintenance, service departments offering transparency and efficiency have a better chance of reaching financially strained consumers.

Read More →
Ad Loading...
Ford F-150 truck rounding a curve
Industry•by Hannah Mitchell•October 1, 2026

California Store Has New Owner

The longtime dealership in the northern part of the state is known for robust fleet sales and has served the state capital for 115 years.

Read More →
crane lowering a pipeline into the ground
Industry•by Lauren Lawrence•October 1, 2026

BMW Plant Pursues Cleaner Energy

BMW Group Plant Leipzig has utilized hydrogen to help power its production since 2013, but a new pipeline is planned to take it to another level.

Read More →
Two dodge cars outside of dealership.
Industry•by Lauren Lawrence•September 17, 2026

Auto Affordability Inches Up

The latest Cox Automotive and Moody’s Analytics index shows a slight increase in new-vehicle affordability despite high prices.

Read More →
Ad Loading...
Five men smiling for photo in front of Honda car dealership.
Industry•by Lauren Lawrence•September 10, 2026

Ohio Auto Group Under New Ownership

After 79 years with the Schluter family, Mansfield Auto Group has been acquired by Missouri-based Clement Auto Group.

Read More →
Blue and white RV parked on beach facing the ocean.
Industry•by Lauren Lawrence•September 3, 2026

RV Group Expands Carolina Footprint

Blue Compass RV Columbia Northeast is the 13th RV dealership owned by Blue Compass in the Carolinas.

Read More →
Photo of two men and one woman on a discussion panel
Industry•by Hannah Mitchell•September 1, 2026

Agent Acumen

An Agent Summit panel of people who’ve been supporting auto dealers for years gave both timely and timeless advice for those starting out or mulling the prospect.

Read More →
Ad Loading...
Gloved hand holding two wrenches next to “Turn Overdue into Opportunity” Graphic
Industry•by Lauren Lawrence•August 27, 2026

Missed Maintenance Creates Opportunity

As families get back on the road and into daily school routines, service drives have an opportunity to capture customers who are behind on recommended vehicle maintenance.

Read More →
Ad Loading...