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Manheim to Host Digital Store for Fusion Auto Finance

Remarketing solution designed to streamline Fusion Auto Finance’s operations, enabling its dealer network to access vast array of inventory in one place.

August 31, 2023
Manheim to Host Digital Store for Fusion Auto Finance

Fusion Auto Finance now has flexibility to move cars from its private digital sale into Manheim's open digital marketplace.

IMAGE: Cox Automotive

2 min to read


Manheim has partnered with Fusion Auto Finance to host its Private Store. A provider of turn-key leasing programs for credit unions, Fusion Auto Finance is now able to consolidate its multiple platforms into a single, seamless experience in the Manheim Marketplace. The move offers its dealership network access to fresh, off-lease inventory in one place.

"We are excited to join forces with Manheim, leveraging their industry-leading technology and expertise to take our remarketing to new heights," said Steve Swanson, vice president of remarketing at Fusion Auto Finance. “The support from the Manheim team has been phenomenal, and the efficiencies gained from using this streamlined platform has set us up to grow and scale our business.”

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By leveraging Manheim for its private store, Fusion Auto Finance benefits from Manheim’s remarketing expertise, retention values, and comprehensive technical offerings that help titsimplify and optimize its operations. Dealers in the Fusion Auto Finance network now have access to an extensive network of wholesale vehicles, empowering them to find the right inventory faster and meet customers' needs.

Fusion Auto Finance also now has the flexibility to easily move cars from its private digital sale into Manheim's open digital marketplace to reach an even larger audience for its unsold inventory--as well as bridge into Manheim's physical footprint with expansive vehicle services. The flexibility doesn't come at the expense of simplicity, as Manheim has been focused on providing a more connected client experience across its digital and physical platforms.

"The collaboration between Fusion Auto Finance and Manheim is a testament to both companies' commitment to innovation and customer-centric solutions," added Zach Hallowell, senior vice president, Manheim Digital. "We are thrilled to work alongside the Fusion Auto Finance team to enhance their remarketing operations and contribute to a better and more efficient experience for their dealership network."

In the last five years, Manheim has invested over $50 million in its commercial digital platforms to enhance the upstream remarketing experience and bring new solutions to the marketplace, such as Next Inspect.

Originally posted on Auto Dealer Today

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