Line\5 Integrates 'Your Dealer Experience' Platform
DX product add designed to enhance F&I revenue capture and customer relationships.

Line/5 says integration provides dealers with a way to capture missed F&I products post-sale without changing their current F&I menu presentation process or product providers.
Pexels/Karolina Grabowska
Line/5, a provider of F&I product financing, announced a new integration with Strategic DX’s Your Dealer Experience, or YDE, platform in a collaboration that aims to revolutionize how auto dealers capture F&I revenue and enhance customer relationships.
The company says the integration with the platform provides auto dealers with a seamless way to capture missed F&I products post-sale without altering their current F&I menu presentation process or product providers. It says the dealer’s relationship with their customers can remain strong, especially after the vehicle purchase.
Customers prefer meaningful interactions over unsolicited calls or junk mail. Informative push notifications on their smartphones, personalized product offerings, and transparent information to educate their decisions can create a simplified pathway to purchase ownership-enhancing products.
Line/5 Chief Operations Officer Brenda Cline-Kereakes said, "We are excited about the integration with Strategic DX's Your Dealer Experience platform. This partnership enhances our service offerings and reaffirms our commitment to providing innovative solutions that support our dealers' success. By seamlessly integrating post-sale F&I opportunities, we can help dealers maximize revenue while delivering exceptional value to their customers."
Steve Apicella, CEO of Strategic DX, said, "The most important relationship in the auto sales industry is between the dealer and their customer. It's our collective responsibility to enhance that relationship, leading to increased sales and more meaningful customer retention. F&I is a valuable financial work center that shouldn’t be self-constrained to a one-time transaction. Strategic DX’s Your Dealer Experience (YDE) plus Line\5 equals process intelligence."
Benefits and Features
Capture the opportunity to sell F&I products in a way that is branded for the client and simple for the customer.
Ability to capture more F&I revenue, even after the initial sale
Customers have a clear understanding of vehicle service contract opportunities available to them.
Dealerships can follow up with customers post-purchase.
The integration will be available to dealers across the U.S., in an effort to enhance their ability to build long-term customer relationships and achieve financial success.
Originally posted on Auto Dealer Today
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