Ford Reports Healthy Q1
Sales reflect improved inventories across industry over last year.
Bronco model sales rose 18.3% in the quarter, helping lead the increase in deliveries.
IMAGE: Ford
Ford enjoyed strong first-quarter sales on the shoulders of its F-Series trucks and Bronco sports utility vehicles.
Total U.S. sales of just under 476,000 made for a 10.1% year-over-year increase as inventories across the industry stood at more robust levels due to easing supply-chain issues this year, though still under historical normals.
Ford reported that its truck sales rose nearly 20%, three-row SUVs nearly 48%, Bronco models 18.3%, Mustangs 5.2%, the Ford Pro Transit van 86%, and electric models 41%, though EVs still represented just 2.3% of overall sales.
It said it’s increasing production capacity for the Ford Pro vans at its Kansas City assembly factory and for other models at all other North American plants.
"Ford is off to a fast start to the year,” said Andrew Frick, vice president, sales distribution, and trucks in a press release about the quarter’s results. “Ford’s sales growth and investments are a direct result of strong customer demand across our truck, SUV, and electric vehicle segments. And this year’s highly anticipated new product launches with Super Duty, Escape, Mustang and Ranger, will only add to this momentum.”
Originally posted on Auto Dealer Today
More Industry
RV Group Expands Carolina Footprint
Blue Compass RV Columbia Northeast is the 13th RV dealership owned by Blue Compass in the Carolinas.
Read More →
Agent Acumen
An Agent Summit panel of people who’ve been supporting auto dealers for years gave both timely and timeless advice for those starting out or mulling the prospect.
Read More →
Missed Maintenance Creates Opportunity
As families get back on the road and into daily school routines, service drives have an opportunity to capture customers who are behind on recommended vehicle maintenance.
Read More →
Mitsubishi Unveils U.S. Plan
The automaker announced a strategy that includes an expanded lineup and dealership presence, along with more ‘rugged’ and electric models.
Read More →
Selling to Grow
The question of whether you should sell your agency and if so, when, is up to you. But it’s a question worth asking to ensure you keep the business on the right path for yourself, employees and clients.
Read More →
Recalled Vehicles Hit 5-Year High
Though the number of events has fallen so far this year, impacted units are up significantly. Meanwhile, regulators consider consumer notification changes.
Read More →
Auto Group Acquires Top-Performing Rooftop
Car Pros sold its Kia Huntington Beach location to Sutherlin Automotive Group, marking the buyer’s third location in Southern California.
Read More →
China as Pacesetter
Automotive leaders huddled on where North America stands in the global picture and how it can strengthen its position against the Asian juggernaut’s surging industry.
Read More →
BMW Concept Car Makes Fuel to Burn
The prototype developed in concert with a South Carolina university engineering team generates more solar energy than it uses in a typical daily commute.
Read More →
South Carolina Auto Group Downsizes
Florida-based group Holler-Classic has acquired four rooftops, its first in South Carolina, from Dick Smith Automotive Group.
Read More →