LAKE SUCCESS, N.Y. — Dealertrack Technologies has introduced its new Inventory+ Mobile app, an innovative and comprehensive inventory management solution that delivers a 3600 view of data insight and analytics with rich mobile and workflow capabilities for dealers. The app replaces Dealertrack’s existing TrueTarget Mobile app, and features upgraded functionality and design.

In addition to being powered by robust analytics, appraising, pricing, and merchandising functionality, the new mobile app has been redesigned for an even better user workflow and offers new capabilities for sourcing and trading vehicles, including better usability for dealer groups to access multiple stores, officials said.

“Our Inventory+ solution has been an integral part of driving operational efficiencies and transforming businesses for many dealers across the country,” said Robert Granados, senior vice president and general manager, Inventory, Dealertrack. “This new mobile app, coupled with the power of our Inventory+ analytics and robust capabilities, will help dealers better manage their inventory, further streamline their operations and sell more cars. With the Inventory+ Mobile app, dealership teams have the power to make quicker and smarter inventory decisions directly from their mobile device.”