Auto Borrowers Had Easier Time in Q4
Data show terms improving from the consumer standpoint, though some metrics hit record highs.

APRs lowered for longer-term loans as 2023 progressed, falling below 4%.
IMAGE: Pixabay/Raten Kauf
Borrowers landed more favorable terms on auto loans in the fourth quarter, though monthly and down payments hit records, Edmunds data show.
The shift reflects increased incentives as the market rebalances toward the buyer, the online automotive data provider said.
The year-ending quarter brought lower annual percentage rates for longer terms and more new-vehicle loans with zero-percent financing.
But new-vehicle monthly and down payments; average APR and down payments for used vehicles; and the number of new-vehicle buyers with monthly payments exceeding $1,000 all reached record highs.
“… there are some very encouraging signs as we kick off 2024 when considering the makeup of deals in the latter half of Q4 2023,” said Edmunds Head of Insights Jessica Caldwell.
“Incentives are slowly coming back as inventory improves. Most consumers are looking for low APRs with longer loan terms, so the growth in those loans is helpful to lure consumers who have been sitting out due to adverse financing and pricing conditions."
APRs lowered for longer-term loans as 2023 progressed, falling below 4%, Edmunds found.
The share of zero-percent financing on new vehicles rose quarter-over-quarter from 1% to over 2%.
Meanwhile, new-vehicle monthly payments also rose, though by only $3 to $739, essentially flat. Down payments exceeded $7,000 for the first time at $7,074, up from $6,907 in the third quarter.
New-vehicle borrowers with monthly payments of at least $1,000 rose quarter-over-quarter from 17.5% to 17.9%.
Average used-vehicle APRs rose from 11.2% to 11.6%.
Originally posted on Auto Dealer Today
More Industry

Penske Auto Group Deal a Record
The deal to take the dealership and transportation services company private sets a new pace for industry buy-sell transactions.
Read More →
War Toll a Damper on Used Auto Prices
Cox Automotive found wholesale depreciation to be elevated in September amid high fuel prices and this year's unusual hurricane season.
Read More →
Bridge the Maintenance Gap
With many drivers missing recommended maintenance, service departments offering transparency and efficiency have a better chance of reaching financially strained consumers.
Read More →
California Store Has New Owner
The longtime dealership in the northern part of the state is known for robust fleet sales and has served the state capital for 115 years.
Read More →
BMW Plant Pursues Cleaner Energy
BMW Group Plant Leipzig has utilized hydrogen to help power its production since 2013, but a new pipeline is planned to take it to another level.
Read More →
Auto Affordability Inches Up
The latest Cox Automotive and Moody’s Analytics index shows a slight increase in new-vehicle affordability despite high prices.
Read More →
Ohio Auto Group Under New Ownership
After 79 years with the Schluter family, Mansfield Auto Group has been acquired by Missouri-based Clement Auto Group.
Read More →
RV Group Expands Carolina Footprint
Blue Compass RV Columbia Northeast is the 13th RV dealership owned by Blue Compass in the Carolinas.
Read More →
Agent Acumen
An Agent Summit panel of people who’ve been supporting auto dealers for years gave both timely and timeless advice for those starting out or mulling the prospect.
Read More →
Missed Maintenance Creates Opportunity
As families get back on the road and into daily school routines, service drives have an opportunity to capture customers who are behind on recommended vehicle maintenance.
Read More →