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Service Drives Gen Z Loyalty
The dealership profit center plays an important role in customer retention, and generation Z customers are showing the highest loyalty rates, based on recent CDK Global data.
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SEARCHMENUSEARCHThe dealership profit center plays an important role in customer retention, and generation Z customers are showing the highest loyalty rates, based on recent CDK Global data.
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Despite smaller percentage of financed vehicles, outstanding loan balances grew 2.8% year-over-year to more than $1.2 trillion.
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The seasonally adjusted Index increased slightly from October, with raw index values declining less than usual for this time of year.
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To help car buyers navigate the breakthrough technology in vehicles, Autotrader put together a list of the Best New Automotive Technology for 2021.
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Program eliminates dealers turning away shoppers who have time left on lease contracts.
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While age and demographics can give you a good starting point for selling, they won’t tell you everything. Knowing more about your customer is a major advantage as customers become more accustomed to not only personalization, but the speed and convenience it affords the sales process.
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Whether we choose to keep a leaner staffing model, hire a different caliber of employee that requires more compensation, or grow our expectations for what we can sell per month, there is no looking back — and that is good for business.
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Black Book recently published an update to their weekly COVID-19 Market Insights Report.
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Dealers were one of the earliest segments of business to embrace a message of contactless business operations. This approach created a winning formula that helped dealers achieve a lower cost per customer acquisition level, which is the best business strategy to help them get through 2020.
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Swapalease.com compiled five reasonably priced automobile leases around the country.
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Black Book recently published an update to their weekly COVID-19 Market Insights report.
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