agent Entrepreneur logo
MenuMENU
SearchSEARCH

Black Book: Market Insights Report

Black Book recently published an update to their Weekly Market Update.

February 2, 2021
Black Book: Market Insights Report

Black Book recently published an update to their Weekly Market Update.

4 min to read


BLACK BOOK – Black Book recently published an update to their Weekly Market Update.

Wholesale Prices, Week Ending January 30th

Ad Loading...

Wholesale prices reversed their twenty-week trend of declines and finished last week with the overall market increasing in value. The largest gains were in the Car segments, but many of the Truck segments also had week-over-week gains.

 

                                         This Week      Last Week     Historical Average

Car segments                      0.23%            -0.16%              -0.42%

Truck & SUV segments     0.00%            -0.24%              -0.37%

Market                                0.08%            -0.21%              -0.42%

Ad Loading...

Car Segments

  • Sporty Cars, both mainstream and Premium, saw signs of Spring this past week with increasing values. Premium Sporty Cars have had only minimal decreases over the past fourteen weeks, but Sporty Cars had twenty-two weeks of declines for a -0.51% average rate of weekly change. Traditionally, the Sporty Car segment begins to show strengthening in February.

  • This was the second week of increases for the Compact Car segment with the rate of increase growing this week to 0.23%, compared to 0.06% the week prior.

Truck Segments

  • Full-Size Crossovers experienced a fourth week of gains, last week being the largest of the gains at 0.10%.

  • Full-Size Pickups ended 2020 up 8.7% and have now begun to climb again. Two weeks ago, the segment experienced stability with a 0.00% weekly change, but the rate of increase rose to 0.09% last week.

  • The Small Pickup segment also showed signs of strengthening this past week with an increase of 0.13%. This is after twenty-one weeks of declines, for an average weekly change rate of -0.52%.

Weekly Wholesale Index

Ad Loading...

2020 ended with used wholesale prices at elevated levels. With economic patterns (including the automotive market) driven by the pandemic, normal seasonal patterns (e.g. 2019 calendar year) in the wholesale market were not observed for most of the year. We saw a similar picture in 2009, at the end of the Great Recession. The question still remains whether we will go back to normal seasonality in 2021.

Retail (Used and New) Insights

  • New inventory levels remain low, especially in the Full-Size Truck and SUV segments, which are continuing to push dealers to look for good used substitutes to offer consumers. On the used side, dealers are preparing their inventory for the potential of a spring market as well as the potential of another round of direct stimulus payments to consumers, which may increase the demand for used vehicles.

  • The global microchip shortage news continues to be another hot topic in the industry, but this past week there was some positive news with the announced commitment by the Taiwan Semiconductor Manufacturing Company to prioritize chips for automakers. HIS Markit is estimating that the chip shortage could have lingering effects into Q2 and possibly Q3.

  • Electrification is on the minds of those at the government level and at most of the OEMs.

    • Biden announced his plans to have the entire government fleet electrified.

    • Cadillac is beginning the preparation work with their dealer network for the release of the all-electric Lyriq mid-size crossover, set to be released next year. This is the first vehicle in what will be an all-electric line-up for Cadillac by 2030.

    • Tesla released images of their redesigned Tesla Model S that hasn’t seen any significant changes since the launch in 2012.

    • GM announced their commitment to stop selling gasoline vehicles by 2035 as part of their goal of becoming carbon-neutral by 2040.

Used Retail Prices

With the proliferation of ‘no-haggle pricing’ for used-vehicle retailing, asking prices accurately measure trends in the retail space. Retail demand slowed down leading up to the December holidays, and thus resulted in declining retail asking prices over the last several weeks of 2020.

Ad Loading...

Volume

Used Retail

Used retail listing volume stayed essentially flat since the beginning of the year but remains at levels above where the industry was in January, during the pre-COVID time of 2019.

Days-to-turn have been increasing since November and is approaching historic average level.

Wholesale

Ad Loading...
  • Sales rates have been on a continual climb in recent weeks, but last week there was a small decline as sellers held firm to floors. The decline in sales rates was not due to a lack of interest by buyers. The bidding activity on the lanes was very active last week with some deals being passed over as little as $300.

  • Wholesale volume has shown improvement to start the year, but this past week overall available inventory offered for sale showed signs of once again declining. However, levels are still above the shortages seen last summer. Remarketers are estimating that their available inventory in the pipeline for Q1 is lower than normal.

  • With remarketers knowledge of limited supply in the pipeline and increased retail demand, they are raising their floors and planning to hold firm.

Originally posted on F&I and Showroom

More Sales

Nissan SUV in a tunnel
Salesby Lauren LawrenceMay 29, 2026

Nissan Reports Significant Sales Growth

Following the release of Nissan’s 2025 fiscal year report, the automaker announced that its retail-first approach has led to a significant jump in dealer sales.

Read More →
Orange BMW with windshield wipers sticking up.
Salesby Hannah MitchellMay 18, 2026

Inventory of New Units Stable

Auto brands spent April clearing out most of their 2025 supply with incentives while holding firm on 2026 prices, striking a balance to meet demand and protect their bottom lines.

Read More →
two men in suits shaking hands
Salesby Peter ChafetzMay 1, 2026

The Hidden Edge

Reflections from the 2026 Agent Summit: gratitude, gut decisions, and the power of the first contact

Read More →
Ad Loading...
Photo of white 2026 Ford Bronco on a sandy beach
Salesby Hannah MitchellApril 10, 2026

March New-Vehicle Sales Don’t Reflect War

Cox Automotive data shows Americans doubled down on big-is-better despite price increases. Slightly higher incentives helped fuel the demand.

Read More →
car with hood open, an arm holding a wrench, The most loyal generation text, Agent Entrepreneur logo
Salesby Lauren LawrenceApril 9, 2026

Service Drives Gen Z Loyalty

The dealership profit center plays an important role in customer retention, and generation Z customers are showing the highest loyalty rates, based on recent CDK Global data.

Read More →
chart showing the quarterly electric vehicle market share from 2020-2025
Salesby Lauren LawrenceMarch 27, 2026

EV Sales Slide While Hybrids Climb

California, as usual, led the country in EV registrations in the fourth quarter, but the U.S. as a whole saw a 43% year-over-year volume decrease.

Read More →
Ad Loading...
car in the background with two people exchanging a set of keys and one person holding a clipboard with paperwork that says "Contract". Text says Buyout Beats Leasing. Agent Entrepreneur logo in top right corner.
Salesby Lauren LawrenceMarch 26, 2026

Lease Buyouts Deemed Favorable

Better financing conditions and the potential to save money on monthly payments could drive more consumers to buy out their vehicle leases instead of opting for a new lease payment.

Read More →
Graphic showing used-vehicle days to turn rate
Industryby StaffMarch 10, 2026

Black Book: Weekly Market Update

Both vehicle values and conversion rates sped up last week as two segments outperformed in the pre-spring burst of buying.

Read More →
Salesby Lauren LawrenceMarch 4, 2026

Used-Vehicle Program Aims to Draw More Buyers

GM says more than 750 dealers across the U.S. are enrolled in CarBravo and that in January CarBravo dealers sold over two times the certified volume of Chevrolet, Buick and GMC dealers using traditional CPO.

Read More →
Ad Loading...
SalesFebruary 25, 2026

Creating Agency Loyalty

There are tried and true ways to instill it while also protecting your agency from competitors and other roadblocks.

Read More →