agent Entrepreneur logo
MenuMENU
SearchSEARCH

Toyota's Priorities Come Under Fire

May 21, 2010
2 min to read


WASHINGTON - Toyota Motor Corp. has put more effort into containing the damage to its reputation than checking all the possible causes of unintended acceleration, a Michigan congressman said Thursday during a contentious hearing on Capitol Hill, The Detroit News reported. Lawmakers also charged that Toyota was trying to discredit critics and hadn't thoroughly investigated whether its electronic systems might be defective. The Japanese automaker, struggling with the biggest crisis in its recent history, maintains that it has not discovered any electronic cause for the incidents of unintended acceleration that led to its largest U.S. recall. Rep. Bart Stupak, D-Menominee, chairman of the House Energy and Commerce Committee's oversight panel, accused Toyota of focusing more on "damage control" than on searching for defects. Toyota has recalled more than 8.5 million vehicles worldwide, including more than 6 million in the United States. Committee staffers said Toyota had hired the Benenson Strategy Group to conduct a poll about "what Toyota could do to repair damage to the company's image among educated consumers known as 'opinion elites.'" Toyota, "like most organizations, conducts regular public opinion research," the company said in a statement. "We are making a major scientific effort to further validate the safety of our vehicles by opening up our technology to an unprecedented level of independent review," Jim Lentz, president of Toyota Motor Sales USA, told the committee. Committee Chairman Rep. Henry Waxman, D-Calif., said there was "no evidence that Toyota has done extensive or rigorous testing of its vehicles for potential electronic defects that could cause sudden acceleration." The committee has met with Toyota engineers in Japan and taken their depositions and one from a senior U.S. employee.

More Industry

Hyundai logo and 40 Years in America in front of a starry background
Industryby Lauren LawrenceMarch 5, 2026

Hyundai Celebrates U.S. Milestone

The South Korean automaker said it supports 570,000 jobs in the U.S. with a planned investment of $26 billion between 2025 and 2028, according to President and CEO José Muñoz.

Read More →
Showroomby Lauren LawrenceMarch 4, 2026

Used-Vehicle Program Aims to Draw More Buyers

GM says more than 750 dealers across the U.S. are enrolled in CarBravo and that in January CarBravo dealers sold over two times the certified volume of Chevrolet, Buick and GMC dealers using traditional CPO.

Read More →
Industryby Hannah MitchellMarch 2, 2026

Meet the Editor: Hannah Mitchell

A longtime newspaper journalist, Bobit Dealer Group's editor was raised on news back in the South. Now she brings that news-hound ethic to our four auto retail magazines.

Read More →
Ad Loading...
Summit Updatesby StaffMarch 2, 2026

Enhance Your Dealer's F&I Workflow at Agent Summit

This session is designed to equip general agents with actionable strategies that can help their dealers enhance the efficiency of financial services managers.

Read More →
Industryby Hannah MitchellMarch 2, 2026

Auto Brands Hold the Line on Retention

A flat national rate despite inflation and other financial challenges shows industry loyalty stability, annual Reynolds and Reynolds research finds.

Read More →
F&Iby Lauren LawrenceFebruary 27, 2026

Price Driving Insurance Churn

Over half of insurance holders ages 18 to 29 reported to be 'somewhat' likely to change providers in the next 90 days, according to CivicScience, which found that interest was lower among older age groups.

Read More →
Ad Loading...
Industryby Lauren LawrenceFebruary 26, 2026

AI Drives Dealer Website Traffic

Total visits to dealer websites from generative artificial intelligence platforms grew more than 15 times year-over-year, signaling a shift in how many consumers shop for cars online.

Read More →
Industryby Hannah MitchellFebruary 26, 2026

Automakers Tops in Fuel Economy

In the U.S., Honda has the most efficient gas-electrified combo lineup while Tesla beats all automakers in annual EPA ranking as brands built their alternative-fuel offerings.

Read More →
Industryby Lauren LawrenceFebruary 25, 2026

Report Finds Year-End F&I Strength

Deal volume ebbed and flowed throughout 2025, but product performance remained steady, according to automotive technology and data intelligence solutions provider StoneEagle.

Read More →
Ad Loading...
Industryby Hannah MitchellFebruary 24, 2026

Overall Consumer Confidence Up

Americans’ view of present business conditions, the labor market and family finances, though, are still in the dumps, and if they plan to buy cars, many target used units.

Read More →