MAX Digital Announces Access to OEM Window Stickers at No Additional Cost
FirstLook inventory management clients gain access to millions of Monroney stickers.

FirstLook inventory management clients gain access to millions of Monroney stickers.
Image provided by MAX Digital
CHICAGO —MAX Digital, a leading data-driven software provider for automotive dealers, announced that it has included access to over thirty-five million OEM window stickers within their inventory management system.
While coverage varies across brands, we are confident we have one of the largest collections of window stickers available and are proud to include access without any increase in cost.
Easy access is available through the appraisal and eStock Card functionality within the FirstLook interface across sixteen OEM brands including Ford, Chrysler, Jeep, Dodge, Ram, Hyundai, INFINITI, Volkswagen, Nissan and more. There is no additional fee to access this additional information.
"Now it's more important than ever to be great at understanding the full value of your vehicles. This data is especially useful where details were not previously available and now access to the original window stickers can fill in any gaps in package level data and more," said MAX Digital Executive Vice President Mike Cavanaugh.
"While coverage varies across brands, we are confident we have one of the largest collections of window stickers available and are proud to include access without any increase in cost. We strive to provide our clients the best merchandising data and you will see more product enhancements over the weeks to come," shared Ryan Walker, Vice President of Product and Engineering.
The Monroney sticker was created to provide a minimum mandatory standard of detailed information available for all new car buyers. Now, FirstLook users have this level of detail for their used car teams across a sizable selection of vehicle inventory.
Read: Delinquency Rates Decrease In Q1 2020; While Affordability Remains Top of Mind
Originally posted on F&I and Showroom
More Product & Technology

AppOne Partners With RouteOne for E-Contracting Solution
By digitizing the entire contracting and funding process, the company says auto dealers can eliminate frustrating and disorganized manual processes.
Read More →
Senators Propose Chinese Connected Car Ban
Just weeks before President Trump is set to meet with the Chinese president, two U.S. senators proposed a bill with the aim of protecting Americans’ data.
Read More →
Subaru Upgrades Safety Tech
Amid increasing regulation and consumer demand, the automaker has partnered with Infineon to update its advanced driver-assistance systems with the aim of greater safety and security.
Read More →
AAMS Training and Mosaic Compliance Services Merge
The strategic combination is intended to expand technology-driven compliance solutions for the automotive industry.
Read More →
Dealership AI Use on the Rise
The most common artificial intelligence applications in automotive retail include customer communications, scheduling, reporting, marketing content and handling of online leads.
Read More →
Auto Software Collaboration Grows
More OEMs and U.S. auto parts makers joined the global initiative to leverage open-source software development for greater efficiencies and vehicle innovations.
Read More →
In-Vehicle AI Predicted to Spike
Frost & Sullivan expects a $238 billion market opportunity for the technology in automobiles by 2030 as AI applications shift to more mass-market applications.
Read More →
What to Do When Your Vendor Is Hacked
The quickest way to turn a breach into a crisis is to wing it. Follow this seven-step playbook to ensure you meet your obligations.
Read More →
AI Can Enhance Dealer Ops
Personalized messaging is increasing appointment conversions by 26%, Cox Automotive says.
Read More →
Captive Auto Lenders Behind on Digital
Consumers demanding efficient, seamless online experiences as they shop for loans, survey finds
Read More →