agent Entrepreneur logo
MenuMENU
SearchSEARCH

Ford Chief Forecasts Solid Profit for the Year

May 13, 2010
2 min to read


WILMINGTON, Del. — The chief executive of Ford, Alan R. Mulally, said on Thursday that the automaker should be “solidly” profitable in 2010 as it recovered from a sharp downturn, reported The New York Times. Speaking to shareholders at the annual meeting in Delaware, Mulally said that Ford should also see “continuing improvement” into 2011. His predictions follow four consecutive profitable quarters for Ford, which has rebounded better than most rivals from the plunge in auto sales during the recession. Ford posted staggering losses in 2008 and early 2009. Mulally, 64, has led Ford since 2006, seeing it through the industry’s downturn and the current recovery in auto sales. Ford’s executive chairman, William Clay Ford Jr., said the automaker would like Mr. Mulally to stay “as long as he wants” in response to a shareholder question about whether the chief executive would retire. The company has seized market share from its rivals, General Motors and Toyota, in the last year, with well-reviewed new models. Ford is also releasing new products this year, like the Fiesta subcompact. But Ford’s debt remains stubbornly high — $34 billion at the end of the first quarter — putting it at a disadvantage to G.M. and Chrysler, which shed much of their debt in bankruptcy court last year. Ford also faced questions over its investments with Goldman Sachs after government fraud charges were filed against the bank over its packaging of mortgage securities. The chief financial officer, Lewis W. K. Booth, said Goldman accounted for less than 20 percent of Ford’s investment banking business. Ford said there were no specific plans to reintroduce a dividend, saying the company was focused on strengthening its balance sheet first.

More Industry

Photo of two men in suit jackets shaking hands next to new car inside of a dealership
IndustryApril 23, 2026

A New Consumer Culture in the Auto Dealership

Dealers should aim to build a positive work environment, helping employees execute an efficient experience, from their online research to the final delivery of the vehicle.

Read More →
Closeup of the side of an Audi car
Industryby Hannah MitchellApril 23, 2026

New-Vehicle Sales Down

A cloudy April forecast was expected due to last April’s sales surge in anticipation of U.S. trade tariff-inflated prices. Meanwhile, automakers pumped up incentives to address today’s consumer wallet woes.

Read More →
Photo of Cadillac Lyriq SUV on road with partly cloudy sky in background
Industryby Hannah MitchellApril 16, 2026

Used Autos Selling for More

A recent price spike due to several larger market forces, though it hasn’t dulled demand, is pushing more consumers to efficient models to squeeze in buys.

Read More →
Ad Loading...
Photo of facade of Waldorf Toyota car dealership
Industryby Hannah MitchellApril 16, 2026

Maryland Auto Group Sells

A group out West picked up the major D.C.-area collection, putting it in the upper tiers of private automotive groups in the U.S.

Read More →
Line graphic showing Cox Automotive's March Credit Availability Index status
Industryby Hannah MitchellApril 13, 2026

Auto Lending Opens Up in March

Lenders loosened access for subprime borrowers, and consumers with negative equity reached a record high, Cox Automotive reported.

Read More →
electric vehicle next to an urban charging station. EV Demand Diverges. F&I and Showroom logo
Industryby Lauren LawrenceApril 10, 2026

EV Interest Varies Regionally

U.S. consumer interest in electric vehicles lags behind other countries despite the rising gas prices caused by the ongoing war in the Middle East.

Read More →
Ad Loading...
Photo of the rear of a Mercedes GLC 400 electric SUV with a skyline in the background
Industryby Hannah MitchellApril 10, 2026

Brands Weighed on Projected Recalls

Research reveals the brands and models most likely to have higher recall rates over their lifetimes. While some brands rank high, addressing safety issues can be a selling point.

Read More →
Photo of white 2026 Ford Bronco on a sandy beach
Industryby Hannah MitchellApril 10, 2026

March New-Vehicle Sales Don’t Reflect War

Cox Automotive data shows Americans doubled down on big-is-better despite price increases. Slightly higher incentives helped fuel the demand.

Read More →
Photo of several cars on lifts in a service center
Industryby Hannah MitchellApril 9, 2026

Franchised Dealers Stand to Gain Service Business

Cox Automotive research shows both the opportunities and the challenges in turning consumers’ growing affordability needs into increased fixed-operations revenue.

Read More →
Ad Loading...
Photo of office desk with open laptop on it and an empty chair next to it
IndustryApril 9, 2026

What Matters Most in Building Your Agency

The partner you choose for growth and expansion is key, because better is the ultimate goal instead of growth for growth’s sake.

Read More →