Rick McCormick is the national account development manager for Reahard & Associates, which provides customized F&I training for dealerships throughout the U.S. and Canada. He has more than 20 years of auto retail and finance experience. Contact him at rick.mccormick@bobit.com.
As a result of the coronavirus pandemic, dealerships have experienced a complete retail reset, and the dealerships you serve will be looking for more than a way to regain profits – they will be looking for answers.
Helping F&I managers focus on the emotional component of the buying process is a key element of helping them improve numbers overall.
Agents can provide dealers valuable insight on what is needed in their dealership and can present the urgency of adapting to changes in the market and show them the path forward.
Do you want to put your dealers on the path to increased production and higher profitability? Check out these three advanced strategies from a training expert.
The pressure on agents to deliver F&I training that increases sales and profits is greater than ever. Top trainer explains why accountability may be the missing ingredient you need to take your program to the next level.
Use this five-point checklist to help dealer clients identify the best possible candidates for open positions in F&I.
Use your next dealership visit to ensure service-contract sales and menu presentations are executed with skill and compliance. Top trainer has a three-part plan.
Top agents approach training as an opportunity to arm F&I professionals with the tools they need to mine gold in the box and ensure every customer leaves the dealership with their investment secured.
Cause a stir on your next dealership visit by getting the managers together and telling them to quit — quit making excuses, quick procrastinating, and quit settling for less from their F&I departments.
Top trainer relies on the ACT system — for assess, coach, and target — when an F&I manager is struggling to meet expectations and needs a path to higher production and income.