Search Close Menu
COVID-19

COVID-19 Market Insights

Read All

Sales

A Few Ways Preloaded Ancillary Bundles Can Increase CSI

A Few Ways Preloaded Ancillary Bundles Can Increase CSI

Preloaded appearance ancillaries or ‘bundles’ included with every unit can initially be tricky to ‘sell’ to a car shopper but with the proper positioning, CSI can be increased with a preloaded bundle as a Line 1 add.

Article

The Silver Lining: A New Sales Model Emerges

Whether we choose to keep a leaner staffing model, hire a different caliber of employee that...

Whether we choose to keep a leaner staffing model, hire a different caliber of employee that requires more compensation, or grow our expectations for what we can sell per month, there is no looking back — and that is good for business.

Article

Sell the Experience

The goal should always be to listen and understand your customers better, not just to present a...

The goal should always be to listen and understand your customers better, not just to present a menu and overcome an objection.