TrueCar Partners With Team RWB to Support Old Glory Relay
SANTA MONICA, Calif. — As part of their DrivenToDrive program, TrueCar Inc. has partnered with Team Red, White & Blue in support of the Old Glory Relay, which kicked off in Seattle on Sept. 11 and will end in Tampa, Fla., on Veterans Day, Nov. 11. DrivenToDrive is a program dedicated to helping U.S. military veterans regain their independence and freedom. The Old Glory ... Read More »
SANTA MONICA, Calif. — As part of their DrivenToDrive program, TrueCar Inc. has partnered with Team Red, White & Blue in support of the Old Glory Relay, which kicked off in Seattle on Sept. 11 and will end in Tampa, Fla., on Veterans Day, Nov. 11. DrivenToDrive is a program dedicated to helping U.S. military veterans regain their independence and freedom.
The Old Glory Relay is comprised of more than 70 teams of veterans and their supporters completing assigned daily relay legs while carrying a single American flag more than 4,600 miles across the country. The Relay is a one-of-a-kind experience filled with unity, patriotism and pride. The final stretch crosses the Florida Panhandle before finishing in Tampa, home of Team RWB’s National Firebase, with a Retreat Celebration at the Westfield Brandon mall.
“We are extremely proud to partner with TrueCar for the Old Glory Relay and their DrivenToDrive program,” said Dan Brostek, marketing director of Team RWB. “During the Relay, one van becomes the centerpiece for hundreds of amazing stories from individuals across the country, and I can think of no better way to reward a deserving veteran than to present them with a van of their own.”
As one of the key sponsors for the Old Glory Relay, TrueCar has equipped Team RWB with a van that will be traveling alongside relay participants as they make their way across the country. At the end of the cross-country journey, TrueCar and an honored guest, Retired Sergeant First Class Cory Remsburg, will present one deserving veteran with a new van similar to the one that followed the relay teams across the country. Active members of the military, veterans or immediate family members can enter to win the van at truecar.com/driventodrive.
“We are humbled to be a part of such an inspiring event that empowers and unifies these heroes from across the country,” said Lucas Donat, TrueCar’s CBO. “All of us at TrueCar have been touched by the veterans in our lives, and we are committed to helping the men and women of our military regain the independence and freedom many of them have lost in service by dedicating ourselves to helping them get back behind the wheel.”
More Industry
Luxe N.C. Dealerships Change Hands
A collection of Italian and English brand franchises were handed off to the owner’s friend in the business and include the Carolinas’ only Ferrari retail stores.
Read More →
Exposure Drives Interest in Chinese Cars
At a recent demonstration, consumers had the chance to ride in a Chinese-branded vehicle, a firsthand experience that improved their perceptions and purchase intent.
Read More →
Automotive Consumers Sink Further in Debt
Most financing metrics hit records in the second quarter as more buyers locked themselves into long terms and high monthly payments.
Read More →
Agent Advocate
Rob Mancuso, who comes from a long line of auto dealers, values general agents’ place in the industry and makes a case for them taking an even bigger seat at the table.
Read More →
Driving Under Distraction
Though consumers gave higher marks to new vehicles in JD Power’s most recent initial-quality poll, high-tech interference worsened, pointing to craving for simplicity.
Read More →
Affordable New Cars a Thing of the Past
More than one out of five new vehicles sell for more than $60,000, according to Edmunds. That's up 7% compared to prepandemic 2019.
Read More →
State Follows Federal Warning on Auto Ads
The Massachusetts attorney general cautioned the state’s automotive dealers to be upfront with the consuming public about their vehicle prices or risk punishment.
Read More →
Consumer Outlook on the Rise
Younger generations are feeling more positive about their financial futures and current affordability pressures than older generations, according to recent TransUnion data.
Read More →
Pennsylvania Dealership Under New Retailers
The sale of the Chrysler Dodge Jeep Ram store puts a family auto group on a leaner path as first-time dealers take the helm.
Read More →
Battery Storage Takes Priority Over EVs
U.S. automakers are prioritizing battery energy stationary storage over electric-vehicle production as the consumer demand for EVs lags the rest of the world.
Read More →