Safe-Guard Joins DealerTrack Aftermarket Network
ATLANTA – Safe-Guard Products International, LLC announced that it has joined the DealerTrack Aftermarket Network. Through DealerTrack’s network, SafeGuard’s U.S.-based dealership clients will now have the ability to access real-time F&I product price-quotes and generate electronic contracts for Safe-Guard offerings.
Safe-Guard is leveraging the network to support a range of products in its portfolio, including GAP, theft protection programs, tire & wheel protection and bundled packages for multiple Safe-Guard offerings.
The DealerTrack Aftermarket Network, available at no cost to dealers, streamlines and integrates the entire F&I sales and submission process, making the rating and contracting process fast, easy and significantly more accurate. Now, with the DealerTrack Aftermarket Network, dealers will be able to directly rate and contract Safe-Guard’s vehicle protection programs.
Also, DealerTrack’s eMenu will enable them to present accurate and up-to-date Safe-Guard pricing to their consumers.
“Safe-Guard has strived to be on the cutting edge of technology solutions for our dealers and partners. Being a part of the DealerTrack Aftermarket Network furthers our mission to develop more efficiencies for the ancillary product selling and contracting process,” said Kitty Hass, vice president of marketing, Safe-Guard Products.
“Today’s announcement extends the availability of Safe-Guard’s products to more dealers and more vehicle brands nationwide,” said Robert Granados, vice president and general manager for DealerTrack’s Sales and F&I Solutions group.
“The DealerTrack Aftermarket Network enables Safe-Guard and its dealer customers to help reduce administrative costs, and minimize delays and contract errors, while helping to improve and enhance consumer satisfaction with the overall car buying experience.”
More Industry

Pennsylvania Dealership Under New Retailers
The sale of the Chrysler Dodge Jeep Ram store puts a family auto group on a leaner path as first-time dealers take the helm.
Read More →
Battery Storage Takes Priority Over EVs
U.S. automakers are prioritizing battery energy stationary storage over electric-vehicle production as the consumer demand for EVs lags the rest of the world.
Read More →
Auto Dealers Feel Better But Not Great
A second-quarter Cox Automotive poll of franchised retailers and independents found better views of the current market after a good spring but anticipation of third-quarter storminess.
Read More →
New-Vehicle Sales Picture Relative
A May forecast is complicated by last spring’s trade tariff effects on auto retail. Despite continued hard realities, many consumers took advantage of ways to bite the bullet.
Read More →
Auto Group Acquires Third Nissan Rooftop
Iowa-based Coleman Automotive Group recently acquired its seventh dealership, McGrath Nissan, which it renamed Nissan of Elgin.
Read More →
April Less Affordable
Based on prices, reduced incentives and slower household income growth, consumers found it more challenging to buy new last month, Cox Automotive reported.
Read More →
Building an Extraordinary F&I Agency
Work to determine your specialized talent, because that fact will determine everything about your agency’s future.
Read More →
Recipe for Compliance
The secret to both amazing barbecue and compliance is the same: understanding the basics and committing to a process.
Read More →
EVs Getting More Attractive
A growing percentage of U.S. consumers are open to switching and fewer are adverse to the idea, according to a recently completed survey. That’s despite the end of a tax break.
Read More →
EV Sales Drop in April Following Surge
North American electric-vehicle sales were down 28% year-over-year, a sharp contrast from global EV sales growth of 6%.
Read More →