TROY – Open Dealer Exchange, LLC, a technology leader that streamlines the automotive buying process for lenders, F&I product providers and dealers, is pleased to unveil its newly redesigned website, www.opendealerexchange.com.

The enhanced site highlights Open Dealer Exchange’s ability to simplify and streamline the automotive finance process for its growing customer base through products embedded in the dealer management system (DMS) like data validation, credit application integration and eFunding packet transmission.

Open Dealer Exchange, founded in 2009 as a joint venture between ADP Dealer Services, Inc. and The Reynolds and Reynolds Company, incorporates a finance source or F&I product provider directly within the dealership DMS.

By eliminating the need for dealers to log into multiple systems or re-key data into various applications during a vehicle sale, this innovative process results in increased operational efficiencies, reduced contract errors and a more streamlined process with a lender or provider's franchised dealerships.

The comprehensive site redesign was created with the customer in mind and offers a bold look and feel, combined with increased functionality. A user-friendly interface, along with enhanced company, product and technology content, allow visitors to effectively understand Open Dealer Exchange and its offerings.

The revamped site creates a clean and uncluttered online experience, with clearly delineated sections, resulting in streamlined navigation and increased ease of access.

Additional website features include:

• In-depth product descriptions outlining benefits to customers

• A comprehensive press room with robust background information for media and customers

• A Partners page that highlights industry partnerships

• A Careers page with open job opportunities

“Open Dealer Exchange is proud to consistently be on the cutting edge of technology for providers and lenders involved in the automotive finance process,” said Steve Luyckx, General Manager for Open Dealer Exchange. “The newly renovated website allows for an even more fluid customer navigation experience and provides a wealth of product and services information for our evolving product set.”