Nissan Takes 2022, Q4 Hit
Chip shortage weighs on its sales more than some other competitors.

Nissan's Pathfinder was a big seller in an otherwise down year, the line moving 40% more units.
IMAGE: Nissan
Nissan’s U.S. sales fell 25% last year as the pandemic-fueled computer chips shortage continued, the brand reporting a bigger dip than some competitors experienced.
That shortage has bedeviled the industry, narrowing production, limiting inventories, and resulting in high sticker prices. Now inflation and rising interest rates could combine with it to dampen consumer demand this year.
The Japanese carmaker sold more than 729,000 units in the U.S. last year, down 25.4% year-over-year. That includes sales of its Infiniti luxury line, whose deliveries fell 20.4% to 46,619.
Nissan Division sales, which exclude Infiniti models, dropped 26% to nearly 683,000.
Fourth-quarter sales for the group fell 2% year-over-year to just over 191,000 units. Nissan Division sales fell 3.6% to 177,439.
For the year, the Pathfinder, Altima and Frontier lines boosted sales, the Pathfinder by 40%.
Originally posted on Auto Dealer Today
More Industry

Pennsylvania Dealership Under New Retailers
The sale of the Chrysler Dodge Jeep Ram store puts a family auto group on a leaner path as first-time dealers take the helm.
Read More →
Battery Storage Takes Priority Over EVs
U.S. automakers are prioritizing battery energy stationary storage over electric-vehicle production as the consumer demand for EVs lags the rest of the world.
Read More →
Auto Dealers Feel Better But Not Great
A second-quarter Cox Automotive poll of franchised retailers and independents found better views of the current market after a good spring but anticipation of third-quarter storminess.
Read More →
New-Vehicle Sales Picture Relative
A May forecast is complicated by last spring’s trade tariff effects on auto retail. Despite continued hard realities, many consumers took advantage of ways to bite the bullet.
Read More →
Auto Group Acquires Third Nissan Rooftop
Iowa-based Coleman Automotive Group recently acquired its seventh dealership, McGrath Nissan, which it renamed Nissan of Elgin.
Read More →
April Less Affordable
Based on prices, reduced incentives and slower household income growth, consumers found it more challenging to buy new last month, Cox Automotive reported.
Read More →
Building an Extraordinary F&I Agency
Work to determine your specialized talent, because that fact will determine everything about your agency’s future.
Read More →
Recipe for Compliance
The secret to both amazing barbecue and compliance is the same: understanding the basics and committing to a process.
Read More →
EVs Getting More Attractive
A growing percentage of U.S. consumers are open to switching and fewer are adverse to the idea, according to a recently completed survey. That’s despite the end of a tax break.
Read More →
EV Sales Drop in April Following Surge
North American electric-vehicle sales were down 28% year-over-year, a sharp contrast from global EV sales growth of 6%.
Read More →