agent Entrepreneur logo
MenuMENU
SearchSEARCH

New ASE Chairman Says It's Year of Change

In a message to the industry, vice president, quality at Toyota says the nonprofit testing, certification group will align its standards with new tech, streamline testing access, and boost its visibility.

by Tom Trisdale
April 22, 2024
New ASE Chairman Says It's Year of Change

New chairman of the organization's board says, 'The challenges of repairing and servicing across all forms of vehicles have never been greater.'

Credit:

National Institute for Automotive Service Excellence

2 min to read


For more than 50 years, ASE has been a unifying force to improve the quality of repair and service in the transportation industry through testing and certification. With ASE, every professional technician can demonstrate their technical capability to the standards and tasks defined by their peers and experts in all areas of service, repair and diagnosis – across automotive, truck/heavy equipment and collision repair disciplines.

I am incredibly excited and honored to serve as the chair for the ASE Board of Directors in 2024. Through ASE, technicians, shop owners, dealers, parts makers, manufacturers of tools and equipment, service information providers and vehicle manufacturers all come together with one aim – elevate our profession and the results we all deliver to the motoring public.

Ad Loading...

This is a year of action and change at ASE. The challenges of repairing and servicing across all forms of vehicles have never been greater. The pressures facing working technicians have also never been higher. Now more than ever, the standards and structure that ASE and the ASE Education Foundation provide for our profession are needed to support our trade and provide confidence to the consumer. It is our responsibility, as a board and with industry partners, to help ASE advance to meet the realities of today’s market, support a pipeline for future technicians and elevate the value of professional certification for all. Working with and through the ASE leadership team, we are committed to:

  • Confirm and update the alignment of ASE education standards and professional testing with the technologies on the road and in your shops.

  • Streamline access and availability of testing.

  • Elevate the understanding and visibility of professional technician development and certification by service professionals, consumers, service providers and other stakeholders.

Nearly a quarter million service professionals, and more than 72,000 students, are currently certified by ASE. My challenge to all of us involved in the service or repair of motor vehicles, trucks and heavy equipment is to get engaged with ASE. Participate in the industry surveys of current work, join the technical webinars, promote our profession and importantly, get certified if you are not and if you are certified, promote the value of an industry standard measure of knowledge and capability. ASE is an organization that serves technicians and the entire motoring public so let us work together and deliver on the mission of professional service and quality repair.

 

 

Originally posted on Auto Dealer Today

More Meet the Executive

Headshots of two male executives
Meet the Executiveby StaffMarch 24, 2026

IA American Appoints Two Execs

Senior vice presidents of the company's agent and dealer channels chosen to support general agents and help auto dealers with sales and performance.

Read More →
Stan Starnes, Jeff Beaver and Rushi Modha
Meet the ExecutiveJanuary 28, 2026

Nobilis Group Names New Executives

Stan Starnes is the company's new president, Jeff Beaver its chief administrative officer and Rushi Modha chief operating officer.

Read More →
Portrait of Joe Porter, senior vice president of dealer channel at iA American Warranty Group.
Meet the Executiveby Staff WriterDecember 12, 2025

iA American Warranty Group Adds to Leadership Team

Executive will lead the company's dealer channel, focusing on client success and expanding strategic partnerships.

Read More →
Ad Loading...
Dennis Alexander
Meet the Executiveby StaffDecember 11, 2025

iA American Warranty Group Appoints Top Exec

The VP of sales and distribution is tasked with driving growth through distribution, partnerships and value proposition.

Read More →
Meet the Executiveby StaffNovember 19, 2025

PCMI Grows F&I Platform Offerings With Acquisition

PCMI adds StoneEagle Enterprise Solutions Business unit to portfolio

Read More →
Industryby StaffOctober 30, 2025

Protective to Acquire Portfolio

Major industry deal billed as enhancing auto dealer wealth and F&I solutions

Read More →
Ad Loading...
Portrait of Dana Gaudet, the new controlling owner of Paragon Dealer Services, standing in front of a red background with the company’s logo.
Industryby StaffOctober 22, 2025

Agency Is Acquired

Industry veteran Dana Gaudet took a controlling interest in Paragon Dealer Services, bringing decades of automotive and F&I experience to lead the company into its next phase of growth.

Read More →
Meet the Executiveby Hannah MitchellOctober 16, 2025

NADA Leaders Named

Board of trade group elects new officers for next year

Read More →
Meet the ExecutiveJuly 25, 2025

The Firebrand: Jim Ziegler

Famed trainer, speaker and auto dealer advocate made an indelible mark on the industry he served with integrity and zeal in a career spanning six decades.

Read More →
Ad Loading...
Meet the ExecutiveFebruary 4, 2025

Loyalty and Team Success Drive ECP Chief

New president and CEO Mike Heraty, after decades with the company, leads a ‘full-line’ provider focused on delivering the products, support and training dealers and agents need.

Read More →