Mercedes To Set Record For Output In 2010
Daimler AG's Mercedes-Benz unit will produce a record number of cars this year as demand for the E- and S-Class sedans climbs, reported Automotive News.
Mercedes plans to assemble 1.2 million cars and sport-utility vehicles in 2010, surpassing its previous record of 1.19 million set in 2008, the company said today in a statement.
Mercedes is the world's second-largest maker of luxury vehicles behind BMW.
“Our production was running at high speed, especially in the second half,” Wolfgang Bernhard, who heads Mercedes operations, said in the statement.
Demand for luxury cars is snapping back from the financial crisis, which depressed output last year, on growth in China and a rebound in the U.S. Mercedes is targeting a sales increase of at least 10 percent this year from 2009 deliveries of 1.09 million vehicles. Eleven-month deliveries for the unit, which also includes the Smart city-car brand, rose 13 percent to 1.15 million.
Mercedes spokeswoman Verena Mueller said there has been no change to the company's sales target.
Automobile production and sales don't always match up, because manufacturers may either be building or reducing inventory. In 2009, Mercedes car production declined 23 percent to 1.03 million, while sales dropped 14 percent.
More Industry

Penske Auto Group Deal a Record
The deal to take the dealership and transportation services company private sets a new pace for industry buy-sell transactions.
Read More →
War Toll a Damper on Used Auto Prices
Cox Automotive found wholesale depreciation to be elevated in September amid high fuel prices and this year's unusual hurricane season.
Read More →
Bridge the Maintenance Gap
With many drivers missing recommended maintenance, service departments offering transparency and efficiency have a better chance of reaching financially strained consumers.
Read More →
California Store Has New Owner
The longtime dealership in the northern part of the state is known for robust fleet sales and has served the state capital for 115 years.
Read More →
BMW Plant Pursues Cleaner Energy
BMW Group Plant Leipzig has utilized hydrogen to help power its production since 2013, but a new pipeline is planned to take it to another level.
Read More →
Auto Affordability Inches Up
The latest Cox Automotive and Moody’s Analytics index shows a slight increase in new-vehicle affordability despite high prices.
Read More →
Ohio Auto Group Under New Ownership
After 79 years with the Schluter family, Mansfield Auto Group has been acquired by Missouri-based Clement Auto Group.
Read More →
RV Group Expands Carolina Footprint
Blue Compass RV Columbia Northeast is the 13th RV dealership owned by Blue Compass in the Carolinas.
Read More →
Agent Acumen
An Agent Summit panel of people who’ve been supporting auto dealers for years gave both timely and timeless advice for those starting out or mulling the prospect.
Read More →
Missed Maintenance Creates Opportunity
As families get back on the road and into daily school routines, service drives have an opportunity to capture customers who are behind on recommended vehicle maintenance.
Read More →