ORANGE COUNTY – Legendary U.S. automotive sales training expert and author, Joe Verde, is making downloadable copies of his two latest books available for free to salespeople, managers and dealers in the United Kingdom via his website.

• For dealers and managers: “A Dealer’s Guide To Recovery & Growth In Today’s Market”, which has served as a lifeline to an industry reeling in the last few years from financial instability and cautious prospects. Countless North American dealers and managers have relied on the book to restart growth.

• “Earn Over $100,000 Selling Cars – Every Year”, for managers and salespeople, outlines exactly how salespeople can develop daily selling activities so that they can sell more units each month and start earning bigger pay checks.

Mr. Verde is encouraging automotive sales and management professionals in the U.K. to visit www.joeverde.com/uk and download his free E-books. In his 25 years as a trainer he has held workshops on several continents, and knows from experience that sales and management challenges in London or Glasgow are no different from those in Toronto, New York or Los Angeles.

“Whenever I hold workshops outside North America it’s clear the issues affecting dealers in the U.S. and Canada are universal,” said Verde, president, Joe Verde Sales & Management Training, Inc. “Salespeople everywhere require initial and ongoing training to sell more units each month, and managers need help understanding their position is about processes, people and working deals – not just ‘managing’ sales as we’ve all been taught.”

Verde is encouraging dealers in the U.K., in particular, to download his free “Recovery & Growth” E-book because it lays out an easy-to-follow plan for future growth. “Dealership personnel are looking to their dealer for the vision of how to increase sales,” said Verde. “My book is a step-by-step guide that provides them with a practical, repeatable plan of action that leads to immediate, and dramatic results.”

Verde started in the car business in the early 1970s as a salesperson in Southern California. He has been a manager, a dealer principal – and for the last 25 years – head of the largest automotive sales and management training company in North America.

In addition to his sales and management training books and workshops, Verde also pioneered virtual sales training in the automotive business with JVTN.com, which is available worldwide. JVTN® provides dealerships with quick and easy access to a complete training program for all their employees in sales, sales management, finance, service and administration.

JVTN® subscribers have 24/7 access to the new Version 10 of the best sales and management training content online, including such essential Joe Verde content as “Closing The Sale & Overcoming Objections”, “Fast Start to Selling Cars For Salespeople” and “How To Follow Up, Prospect And Retain Customers In Today’s Market.”

In addition to sales, management, finance and service training content, JVTN® features Role Play Sessions where students can practice on virtual customers along with fun and competitive Power Drill Games.

Automotive professionals in the U.K. can download both free E-books by visiting www.joeverde.com/uk

To get a free 72-hour test drive of Verde’s online sales training network visit www.jvtn.com or call (949) 489-3780. For information about Joe Verde and his training products, visit the Web at www.joeverde.com.