iSeeCars Discovers Some Vehicles Increasing in Value
For the first time in recent history, some vehicles have appreciated in value or depreciated less than expected, finds a recent iSeeCars study.

For the first time in recent history, some vehicles have appreciated in value or depreciated less than expected, finds a recent iSeeCars study.
IMAGE: Pixabay
For the first time in recent history, some vehicles have appreciated in value or depreciated less than expected, finds a recent iSeeCars study.
iSeeCars cites high demand and tight vehicle supply with turning some vehicles into appreciating assets or for depreciating slower than expected.
“This is unprecedented in used-vehicle pricing,” Karl Brauer, executive analyst at iSeeCars, told Wards Auto. “Finding multiple three-year-old used models worth more than their new MSRP is something we’ve not seen before.”
This fact will help dealers who hope to still churn a profit amid tightened new vehicle inventories.
A recent Wards Intelligence survey found almost half (42.5%) of all respondents expect used-vehicle sales to increase their dealerships’ revenues in the next 12 months. In contrast, just 34.4% of respondents expect new-car sales to increase revenue.
The majority (58.8%) of survey respondents reported inventory shortages had the greatest negative impact on their businesses in the past 12 months. Over half (53.2%) said inventory shortages will have the greatest negative impact on their stores in the next 12 months.
Higher used values may not make up the revenue shortfall, but they can make up for some profits lost because of inventory challenges. Dealers can expect sizable profits from selling appreciating vehicle models.
Slower depreciation also may open new opportunities for profitable acquisitions.
Brauer predicts depreciation will continue to drop in a recent interview with Wards. He noted that depreciation after three years is normally 35%, but in 2021 it was 23% and in 2022 is 16.9%. Now, he said there are “cars that are worth more when they are three years old than they were new.”
The iSeeCars report shows three of the models that increased in value over MSRP are the same as the top three models with the lowest five-year depreciation: the Porsche 911, Jeep Wrangler and Jeep Wrangler Unlimited. Other models include the Porsche 718 Cayman and the Toyota RAV4 Hybrid.
Brauer says if dealers can acquire any of these vehicles for a decent price, they will do well when they sell them. F&I, parts and accessory sales also will add to dealership profits, he said.
Originally posted on Auto Dealer Today
More Industry

Autos More Appealing
Consumers gave new cars better scores again this year for design, performance and more as mass-market brands kept gaining on premium lineups, JD Power found in an annual poll.
Read More →
Used EVs Defy Overall Market
While the used-car market saw three months of price declines or stagnation, the used EV segment did the opposite – rising for three straight months.
Read More →
Gone to the Dogs
A Stellantis brand decided to have some fun with one of its SUVs’ design to address growing emphasis on family pets.
Read More →
OEM Poll Sees Industry Evolution
Kerrigan Advisors’ survey of automakers finds that tariffs, technology, network tightening and other factors are poised to reshape auto retail.
Read More →
Luxe N.C. Dealerships Change Hands
A collection of Italian and English brand franchises were handed off to the owner’s friend in the business and include the Carolinas’ only Ferrari retail stores.
Read More →
Exposure Drives Interest in Chinese Cars
At a recent demonstration, consumers had the chance to ride in a Chinese-branded vehicle, a firsthand experience that improved their perceptions and purchase intent.
Read More →
Automotive Consumers Sink Further in Debt
Most financing metrics hit records in the second quarter as more buyers locked themselves into long terms and high monthly payments.
Read More →
Agent Advocate
Rob Mancuso, who comes from a long line of auto dealers, values general agents’ place in the industry and makes a case for them taking an even bigger seat at the table.
Read More →
Driving Under Distraction
Though consumers gave higher marks to new vehicles in JD Power’s most recent initial-quality poll, high-tech interference worsened, pointing to craving for simplicity.
Read More →
Affordable New Cars a Thing of the Past
More than one out of five new vehicles sell for more than $60,000, according to Edmunds. That's up 7% compared to prepandemic 2019.
Read More →