GWC Warranty Corporation (GWC), one of the largest nationwide providers of service contracts to independent and franchise dealers, and Tidewater Motor Credit (TMC), a leading, national sub-prime auto finance lender, announce their vehicle service contract strategic alliance.

Starting in January 2011, TMC will offer through its dealers their exclusive GWC vehicle service contract, providing their dealers more tools for profitability and loan customers with peace of mind when purchasing pre-owned vehicles.

"Tidewater Motor Credit is excited to partner with GWC Warranty Corporation, a nationally recognized automobile service contract provider.  GWC is known for their commitment to automobile dealers and their protection of customers and lenders, which aligns with our strategic vision as we continue to expand in 2011,” notes Paul Bale, Director of Marketing for TMC.

In today’s economic climate, consumers are choosing to purchase pre-owned vehicles and managing their budget closely.  TMC is helping them with flexible financing options and GWC is protecting them against the financial challenges of unpredictable mechanical breakdowns.

“Tidewater and GWC have worked side by side in the retail automotive industry for many years offering great products to dealers and consumers.  Our alliance brings those strengths together in one powerful offering,” states Chris Barry, Vice President for Strategic Alliances for GWC.  He added, “Satisfied consumers return to dealers for their next purchase and servicing.  Performing vehicles lead to better performing loans.  This is the power of the TMC and GWC alliance.”