COLUMBUS, Ohio — Dealer marketing solutions provider Clarivoy announced it has hired Jessica Ruth, formerly digital program manager at Dominion Dealer Solutions, as vice president of product.

Commenting on the new hire, Clarivoy CEO Steve White said, “Jessica is a vital addition to our leadership team where she will lead product creation and management for all current and new products. These responsibilities are critical to achieving Clarivoy’s strategic goal: to provide dealers with a single complete view of how people buy cars and where to get their next sale.

“Her experience and background make her a perfect fit as VP of Product, where she will pioneer new product development, resulting in demonstrative revenue growth, increased market share and customer adoption,” White added.

Ruth brings more than 10 years of auto industry experience to Clarivoy, having successfully managed, launched and led large software development projects. She previously served as digital program manager at Dominion Dealer Solutions, where she created new processes, products and efficiencies that led to improved customer product delivery. She has also served in executive roles with DealerFire and DealerRefresh.

“As I considered my next opportunity, it was important for me to join an organization that is trustworthy, progressive and rooted in their industry objectives,” Ruth said. “Clarivoy’s mission of helping dealers as an unbiased third-party provider aligned with my personal beliefs and professional goals. They are truly a dealer partner whose only interest is helping dealers succeed. I’m extremely excited to join such a great team.”

Visit Clarivoy at Booth 763N at the 2018 NADA convention in Las Vegas.