agent Entrepreneur logo
MenuMENU
SearchSEARCH

Auto Recalls Climbing Under Federal Pressure

July 12, 2010
2 min to read


WASHINGTON - Automakers this year are on pace to recall the most vehicles since 2004 as they respond to even borderline safety risks and the federal government presses the industry to react faster, The Detroit News reported.


In the first six months of the year, automakers recalled 10.2 million vehicles, about twice the number recalled during the same period in 2009, according to a Detroit News review of federal data. For all of last year, automakers recalled 16.4 million vehicles. More than half were called back in the second half of the year, when Ford Motor Co. and Toyota Motor Corp. recalled a combined 8.8 million cars and trucks.

Ad Loading...


For all of 2010, the industry is on track to recall more than 20 million vehicles, a volume not seen since 2004, when the tally reached a record 30.8 million cars and trucks.


The spike this year comes in the wake of a highly publicized series of Toyota recalls. Since November, the Japanese automaker has recalled more than 8.5 million vehicles, including 6 million in the United States, to deal with a risk of unintended acceleration and other problems.


But Toyota was fined a record $16.4 million by the U.S. government for failing to recall 2.3 million vehicles quickly enough.


"The auto industry watched the hot spotlight that Toyota faced and has determined the more productive course is to recall vehicles early and often," said Nicole Nason, who was the head of the National Highway Traffic Safety Administration from 2006-08.


NHTSA is taking a harder line with automakers, demanding recalls even if automakers disagree.

Ad Loading...


Automakers for the most part aren't fighting the efforts, recalling vehicles for issues as minor as engine knocking noises when the wrong grade of gasoline is used.


"Recall numbers have been remarkably high since the mid-'90s when car technology really began getting complicated, but this year they've been far more publicized," said Ray Zhou, a senior analyst at Edmunds.com.


"Drivers are more alert to any potential safety issues and more likely to report any potential flaws and perhaps even pay closer attention to recall news."

More Industry

Shifting Loan Demands A Sign of the Times, Loan Application paperwork with a pen and a car outline, Auto Dealer Today
Industryby Lauren LawrenceMay 8, 2026

Auto Loan Outlook Shows Cracks

Recent survey data shows that the overall demand for auto loans is down, but the demand for subprime loans is up as consumers face economic uncertainty and affordability pressures.

Read More →
Photo of buyer and seller representatives in Waco Mitsubishi sale outside the dealership
Industryby Hannah MitchellMay 7, 2026

Lone Star State Store Sells

The Mitsubishi location moves from one Texas automotive group to another, continuing this year’s spate of brisk buy-sell activity.

Read More →
2026 Mitsubishi Outlander in front of the company’s first national Gallery dealer facility
Industryby Lauren LawrenceMay 7, 2026

Mitsubishi Gallery Makes Progress

As part of its 2030 business plan, Mitsubishi's North America arm will soon open its first 'gallery' store in Tennessee, where customers can learn about the brand, vehicles and technology.

Read More →
Ad Loading...
hand signing paperwork on a clipboard on top of a desk with a gavel to the side

Senators Propose Chinese Connected Car Ban

Just weeks before President Trump is set to meet with the Chinese president, two U.S. senators proposed a bill with the aim of protecting Americans’ data.

Read More →
Photo of work team at a U.S. Subaru hybrid vehicle plant
Industryby Hannah MitchellApril 30, 2026

Consumers Gravitate to Hybrids

A study of Q1 used-vehicle sales shows many consumers are looking to minimize fuel costs but aren’t willing to go all electric and no longer have a tax break incentive to do so.

Read More →
family in a car, Affordability Out the Window, Auto Dealer Today
Industryby Lauren LawrenceApril 24, 2026

Bad Credit Tanks Attainability

A recent study suggests expectant parents are feeling the burden of bad credit more than other demographics when it comes to buying a new car.

Read More →
Ad Loading...
Photo of two men in suit jackets shaking hands next to new car inside of a dealership
IndustryApril 23, 2026

A New Consumer Culture in the Auto Dealership

Dealers should aim to build a positive work environment, helping employees execute an efficient experience, from their online research to the final delivery of the vehicle.

Read More →
Closeup of the side of an Audi car
Industryby Hannah MitchellApril 23, 2026

New-Vehicle Sales Down

A cloudy April forecast was expected due to last April’s sales surge in anticipation of U.S. trade tariff-inflated prices. Meanwhile, automakers pumped up incentives to address today’s consumer wallet woes.

Read More →
Photo of Ford F-150 grill with nameplate
Industryby Hannah MitchellApril 20, 2026

Will Extended-Range Autos Make Inroads?

EREVs, also known as ‘series hybrids,’ may catch on in the U.S., where they currently have barely a toehold, as automakers tilt away from some purely electric models and consumers crave more range.

Read More →
Ad Loading...
Photo of Cadillac Lyriq SUV on road with partly cloudy sky in background
Industryby Hannah MitchellApril 16, 2026

Used Autos Selling for More

A recent price spike due to several larger market forces, though it hasn’t dulled demand, is pushing more consumers to efficient models to squeeze in buys.

Read More →