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Product & Technology

Newsby StaffAugust 13, 2020

DealerPeak Leveling the Playing Field for the Automotive Industry

Their most recent CRM innovation goes by the name CarDog, and is a first-of-its-kind program designed to cater to the needs of the smaller, independent dealers.

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ArticlesAugust 12, 2020

Automotive Industry Drives High-Tech Innovation

To design and develop new technological innovations, automakers need software engineers. So how do OEMs successfully compete for this in-demand talent against competitors that are also investing in smart technology?

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ArticlesAugust 12, 2020

Why do Cybercriminals Target Auto Dealerships?

Cyberattacks are happening fairly frequently, and dealerships are prime targets because they have exactly what cybercriminals are looking for, and because their IT systems and policies may not be a top priority. Take the necessary steps to protect your customer data, your bank accounts, and your reputation.

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Newsby StaffAugust 10, 2020

Marcom Technologies Announces Newest Solution, Total Call Results, Powered by InteractiveTel

Marcom Technologies Inc. is excited to announce their newest telephony solution, Total Call Results, powered by InteractiveTel. 

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Articlesby StaffAugust 10, 2020

Chatbots Are Reshaping the Way COVID-19 Era Retailers Connect with Customers

Messaging apps, AI, and self-service customer support options such as adaptive FAQ’s with interactive guides have allowed retailers to scale down contact centers to rely more on chatbot technology and give customers the quick and reliable answers they need.

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ArticlesAugust 10, 2020

What’s In a Name? Apparently, Everything.

Most of a dealership's marketing strategy is geared toward driving business to the website. But as an industry, we’ve forgotten one of the most basic principles of marketing which is creating unnecessary headwind in traffic flow to the URL destination.

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Newsby StaffAugust 5, 2020

New Manheim and vAuto Integrations Help Dealers Drive Greater Inventory Profitability

Manheim and vAuto continue to create new connections across their digital platforms, helping dealers reduce depreciation risk and drive greater inventory profitability.

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Newsby StaffAugust 4, 2020

Fuel Capital Group and Safe-Guard Products International Partnership Delivers Complete Motorcycle Protection Solution to Dealers

The program enables the Fuel Capital Group to provide a complete, branded protection product solution to dealers under the Fuel Capital Protect name.

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ArticlesAugust 3, 2020

4 Tips for Driving PVR in Uncertain Times

All auto dealers want more F&I PVR, but making meaningful improvement requires a comprehensive plan with these four pillars.

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Newsby StaffAugust 3, 2020

NAE/NWAN Announces New Partnership with Ultimar

The newly-formed partnership allows NAE/NWAN to provide direct manufacturer access to Ultimar’s industry-leading interior and exterior surface protection product technologies.

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