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LoJack: GPS Can Be a Dealer’s Best Friend

A new infographic from LoJack illustrates how GPS-powered inventory management maximizes front-end profits, drives customer retention and service revenue, and reduces lost loyalty.

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AUL Unveils New Website, Plans Enhancements

AUL Corp.’s new website is part of a multiphase digital strategy executives say will modernize the automotive econtracting experience.

Manheim Adds Vehicle Recs, Offer Tools to Mobile App

The Manheim Express mobile app now includes a machine learning-fueled Recommended tab and in-app access to the auction company’s offer management tools.

Digital F&I Can Inform, Educate, and Compel Customers

Janet Crabtree of Reahard & Associates Inc. believes moving parts of F&I online — particularly in the form of consumer-facing product videos, can help create a foundation of trust that benefits the instore presentation.

UnityWorks Releases Dynamic Inventory Video Ads

UnityWorks now offers a VIN-based video ad platform designed to push dealer inventory to Google, YouTube, Facebook, and Instagram.

fusionZONE Names Swanson OEM Director

fusionZONE Automotive has hired automotive industry digital marketing specialist Adam Swanson as OEM director.

Affinitiv and AutoLoop Complete Merger

The combined company retains the Affinitiv name and now includes more than 6,500 dealer accounts managed by 800 employees and generating approximately $200 million in revenues.

DealerBuilt Appoints Baker as CRO

Twenty-five-year industry veteran Keith Baker has joined DealerBuilt as the DMS provider’s chief revenue officer.

Darwin Adds Digital Markup Tool for F&I Pros

Darwin Automotive’s new U-Draw feature was designed to allow users to draw on, mark up, and circle items on mobile devices throughout the vehicle financing process — at the dealership or anywhere else.

Manheim Adds Inventory Suggestions to Market Report

Manheim Market Report now includes personalized vehicle inventory suggestions, a new feature designed to help dealers quickly find the right vehicle at the right price.