agent Entrepreneur logo
MenuMENU
SearchSEARCH

DriveItNow Announces Integration with GoMoto’s Customer Experience Platform

CINCINNATI- DriveItNow®, the leader in online pre-qualified monthly payment marketing technology, announces a partnership with GoMoto, a leading provider of dealership engagement solutions. DriveItNow will be integrated with GoMoto’s mobile kiosk technology to improve the car shopper experience and boost sales for dealers. GoMoto’s patent pending Customer Experience Platform uses tablets and touch-screen computer displays ... Read More »

December 1, 2015
2 min to read


CINCINNATI- DriveItNow®, the leader in online pre-qualified monthly payment marketing technology, announces a partnership with GoMoto, a leading provider of dealership engagement solutions. DriveItNow will be integrated with GoMoto’s mobile kiosk technology to improve the car shopper experience and boost sales for dealers.

GoMoto’s patent pending Customer Experience Platform uses tablets and touch-screen computer displays to captivate customers inside the dealership to explore products, services and specials, while capitalizing on sales conversion points and improving the overall performance of dealership BDCs, Sales, F&I, and Service Departments.

Ad Loading...

DriveItNow’s patent pending pre-qualification payment quoting technology instantly displays real monthly payments using dealers’ lender programs and consumers’ actual credit bureau information, without the need for social security numbers/birthdates and adversely affecting consumer credit.

In-store car shoppers will see personalized monthly finance and lease payment offers powered by DriveItNow on the GoMoto platform, which will enable them to take immediate action, translating to real-time results for dealers.

According to the most recent J.D. Power 2015 US Sales Satisfaction Index Survey, the use of technology tablets and computer displays by dealers during the sales process can substantially improve efficiency, resulting in increased customer satisfaction among new vehicle buyers. Consumer satisfaction soars when finance options are presented on a computer or tablet screen, compared to other methods, including printed materials, verbal quotes, and handwritten figures.

“We are very pleased to add GoMoto as a valued partner to deliver efficiency to the dealership sales process. Given an increasingly tech-savvy consumer, dealers that seamlessly connect consumers’ online experiences to the in-store environment will deliver superior customer satisfaction.” said Tarry Shebesta, DriveItNow President.

“We are excited to announce an integrated customer experience with DriveItNow as they offer a proven engagement tool that generates more sales and profits for our dealers,” added Todd L. Marcelle, GoMoto CEO. “Our integration allows dealers to increase transparency, reduce the sales transaction time, and improve the in-store experience”

More Industry

Blue and white RV parked on beach facing the ocean.
Industryby Lauren LawrenceSeptember 3, 2026

RV Group Expands Carolina Footprint

Blue Compass RV Columbia Northeast is the 13th RV dealership owned by Blue Compass in the Carolinas.

Read More →
Photo of two men and one woman on a discussion panel
Industryby Hannah MitchellSeptember 1, 2026

Agent Acumen

An Agent Summit panel of people who’ve been supporting auto dealers for years gave both timely and timeless advice for those starting out or mulling the prospect.

Read More →
Gloved hand holding two wrenches next to “Turn Overdue into Opportunity” Graphic
Industryby Lauren LawrenceAugust 27, 2026

Missed Maintenance Creates Opportunity

As families get back on the road and into daily school routines, service drives have an opportunity to capture customers who are behind on recommended vehicle maintenance.

Read More →
Ad Loading...
Mitsubishi shadow line-up
Industryby Hannah MitchellAugust 25, 2026

Mitsubishi Unveils U.S. Plan

The automaker announced a strategy that includes an expanded lineup and dealership presence, along with more ‘rugged’ and electric models.

Read More →
Photo of a laptop, cellphone and eyeglasses on a desk next to an office window
IndustryAugust 24, 2026

Selling to Grow

The question of whether you should sell your agency and if so, when, is up to you. But it’s a question worth asking to ensure you keep the business on the right path for yourself, employees and clients.

Read More →
Mechanic holding a vehicle diagnostic device while standing above an open car hood
Industryby Hannah MitchellAugust 24, 2026

Recalled Vehicles Hit 5-Year High

Though the number of events has fallen so far this year, impacted units are up significantly. Meanwhile, regulators consider consumer notification changes.

Read More →
Ad Loading...
outside of car dealership with cars parked in front
Industryby Lauren LawrenceAugust 20, 2026

Auto Group Acquires Top-Performing Rooftop

Car Pros sold its Kia Huntington Beach location to Sutherlin Automotive Group, marking the buyer’s third location in Southern California.

Read More →
Cars from the rear on a Shanghai freeway
Industryby Hannah MitchellAugust 19, 2026

China as Pacesetter

Automotive leaders huddled on where North America stands in the global picture and how it can strengthen its position against the Asian juggernaut’s surging industry.

Read More →
Orange BMW car on empty road.
Industryby Hannah MitchellAugust 14, 2026

BMW Concept Car Makes Fuel to Burn

The prototype developed in concert with a South Carolina university engineering team generates more solar energy than it uses in a typical daily commute.

Read More →
Ad Loading...
Six men standing for photo outside of car dealership
Industryby Lauren LawrenceAugust 13, 2026

South Carolina Auto Group Downsizes

Florida-based group Holler-Classic has acquired four rooftops, its first in South Carolina, from Dick Smith Automotive Group.

Read More →
Ad Loading...