SCOTTSDALE, Ariz., –  Digital Air Strike, a consumer engagement technology company, announces the launch of its Sales Boost solution, a combination of award-winning, patented technology paired with personalized lead follow-up that provides a more transparent and engaging vehicle buying experience for consumers. Along with the launch, Digital Air Strike is honored to announce its Sales Boost solution has won three awards for top business technology and innovation, including the People’s Choice Stevie® Award for Favorite New Product at the 19^th annual American Business Awards® and the Company Innovation of the Year award at the 13th annual 2021 Golden Bridge Business and Innovation Awards.

Sales Boost gives automotive dealers, specialty vehicle dealerships, and even consumer networks a new ability to scale their sales and service resources by leveraging Digital Air Strike’s technology and expertise to fully manage lead follow-up. The Company leverages its patented Response Logix lead response technology, Response Path AI intelligent messaging, and Video Logix customized video recording with tracking technology to respond, engage, and nurture vehicle buyers and service customers at the right time they are in market. Digital Air Strike’s Sales Development Team’s experience in retail and deep understanding of what it takes to engage shoppers, paired with the ability to fully leverage their digital retailing technology, is generating outstanding results for many retailers nationwide.

McClinton Automotive Group in Parkersburg, West Virginia, relies on Digital Air Strike’s Sales Boost to manage all inbound leads, outbound calls, and appointment scheduling for sales and service. Through Sales Boost, McClinton has increased gross by 64% since late 2020 while reducing expenses and solving staffing challenges. Digital Air Strike’s technology and services combine to become the dealership’s virtual employee, scheduling appointments and contacting every lead in McClinton’s CRM.

“We’re selling more cars and exceeding our sales goals with Digital Air Strike,” said Ginny Bowden, McClinton Auto Group’s dealer principal. “Their Sales Boost handles all of our inbound leads, delivering great results daily. They helped us streamline our budget, saving more than $10,000 a month while yielding better results.”  

Digital Air Strike customized its technology and team to partner side-by-side with dealers to determine cadence on follow-up while managing inbound leads, nurturing leads in the dealer’s sales process, and following up after the sale to set service and F&I opportunities. Sales Boost continues to exceed industry benchmarks with successful engagements, appointment rates, and close rates.

“Today’s market challenges, including staffing shortages, vehicle inventory availability, and vehicle affordability, have created unprecedented pressure on dealers. With our Sales Boost solution, dealers are doing more with less while implementing the newest technology to deliver high-quality prospects and efficiently maximize front and back-end gross profits,” said Jason Barrie, Chief Strategy Officer, Digital Air Strike. “Digital Air Strike partners with thousands of dealerships leveraging our data, patented technology, and advanced digital marketing process to increase sales and profits.”    

Sales Boost won the People’s Choice Award for Favorite New Product after receiving the most online public votes in the 19^th annual American Business Awards® business technology category. The public cast more than 92,000 votes worldwide in the online competition. Sales Boost was also awarded a Bronze Stevie® Award based on high average scores from more than 250 professionals worldwide in the three-month judging process. Sales Boost is also a Silver Globee winner in the 13th annual 2021 Golden Bridge Business and Innovation Awards. Digital Air Strike is excited to share this award in the Company Innovation of the Year category with multinational tech giant IBM.  

Digital Air Strike will be presenting the exciting results of its Sales Boost solution and inventory merchandising technology during a free webinar on Thursday, August 5^th at 1 p.m. EDT / 10 a.m. PDT. Interested attendees can find more information and register at www.digitalairstrike.com/webinars