Blinker Teams With Autotrader to Deliver Premier Digital Solutions for Private Sellers
Blinker announced a long-term collaboration with Autotrader to expand Autotrader's existing marketplace capabilities by integrating innovative transactional capabilities.
Blinker announced a long-term collaboration with Autotrader to expand Autotrader's existing marketplace capabilities by integrating innovative transactional capabilities.
Image by kiquebg from Pixabay
DENVER – Blinker announced an exciting long-term collaboration between Autotrader, an automotive marketplace, and Blinker, an award-winning tech company that created the premier digital platform for vehicle transactions between consumers.
We will be able to offer integrated financing solutions to create efficiencies for both consumers and lenders.
Autotrader brings more trust and speed to online car shopping and buying, helping car shoppers browse the widest variety of vehicle options all in one place. Autotrader continues its commitment to deliver effective digital retail offerings to consumers and dealers. Blinker will help expand Autotrader's existing marketplace capabilities by integrating innovative transactional capabilities that include improved communication between private sellers and their buyers, financing options, and fraud prevention tools, providing great value to their audience. Blinker is the only peer-to-peer e-commerce platform that provides an end-to-end solution for anyone buying, selling or financing cars. Complex vehicle transactions can happen with ease, including financing and loan payoff confirmation, at the point of sale in parking lots and at the end of driveways over mobile phones – more safe and secure than ever before.
“The Blinker team is very excited to team up with Autotrader to provide an e-commerce marketplace for private sellers. Combining Autotrader's industry-leading website with Blinker's proven transactional platform, we are delivering amazing value and simplicity for private sellers who use Autotrader. Further, we will be able to offer integrated financing solutions to create efficiencies for both consumers and lenders," said Blinker Founder and CEO Rod Buscher.
“By leveraging Blinker’s groundbreaking technology with our platform, we are simplifying the purchase process for vehicle transactions with private sellers and facilitating financing at the point of sale,” said Jessica Stafford, senior vice president and general manager for Autotrader and Kelley Blue Book.
Read: Manheim’s Lot Vision Helps Dealers, Transporters Find Their Vehicles Faster and Easier
Originally posted on F&I and Showroom
More Product & Technology
Another Death Tied to Imported Air Bags
The Texas traffic fatality is the 11th federal regulators have connected to defective inflators imported from China. They urge that a certain population of used vehicles be inspected.
Read More →
Roadside Warnings Debut
Mazda works with AAA and a technology company to alert passersby to stranded vehicles from its lineup, for both parties’ safety.
Read More →
AI As Trainer?
This month, Agent Entrepreneur Editor Hannah Mitchell shares an artificial-intelligence development that could upend traditional dealership training.
Read More →
A Lingering Auto Tech Divide
Automakers still struggle to hit consumers’ sweet spot, hanging onto the despised touchscreen and adding other complex systems while simple, effective details hit the mark.
Read More →
AI, China and the Next Wave of Auto Retail Innovation
F&I sits at the center of the changes expected to sweep the industry in just the new few years as new players change the game.
Read More →
That Bot Can Do a Lot
Artificial intelligence was all the buzz at the 2026 Agent Summit. A panel of tech specialists broke through the noise to give agents guidance on steering dealer clients.
Read More →
Cyber F&I
Your dealer clients could only benefit from showcasing products on their websites along with vehicle inventory. Modern consumers expect to be informed and are more likely to buy products when they are.
Read More →
Road Glare to Drop a Notch?
Audi is preparing two SUV models for the American market with the automaker’s adaptive LED headlights. Its technology is designed to reduce brightness for other drivers, a growing complaint among U.S. motorists.
Read More →
AppOne Partners With RouteOne for E-Contracting Solution
By digitizing the entire contracting and funding process, the company says auto dealers can eliminate frustrating and disorganized manual processes.
Read More →
Senators Propose Chinese Connected Car Ban
Just weeks before President Trump is set to meet with the Chinese president, two U.S. senators proposed a bill with the aim of protecting Americans’ data.
Read More →