agent Entrepreneur logo
MenuMENU
SearchSEARCH

Black Book: Weekly Market Insights

The market experienced record-breaking price increases this past week, as the supply and demand imbalance continued to drive up wholesale prices.

March 30, 2021
Black Book: Weekly Market Insights

The market experienced record-breaking price increases this past week, as the supply and demand imbalance continued to drive up wholesale prices.

5 min to read


Wholesale Prices, Week Ending March 27th

The market experienced record-breaking price increases this past week, as the supply and demand imbalance continued to drive up wholesale prices. We have been tracking these week-over-week price changes since 2009 and last week’s overall increase of 1.49% was larger than the previously held record of 1.46% from the week ending July 25th of last year.

Ad Loading...

                                      This Week       Last Week    2017-2019 Average (Same Week)

Car segments                      +1.58%      +1.42%             +0.16%

Truck & SUV segments     +1.44%      +0.82%             -0.10%

Market                                +1.49%      +1.03%             +0.01%

Car Segments

Ad Loading...
  • Car segments continued their ascent this past week, with an overall weekly increase of +1.58%, compared to +1.42% the week prior.

  • All nine Car segments had gains exceeding +1.00%, except Premium Sporty Car (+0.32%).

  • Sub-Compact Cars broke the 2% mark with an increase of +2.12%. The price point of this segment and the Compact Car segment (+1.61%) make them attractive buys for dealers looking to sell to consumers with stimulus and tax return money.

  • The Prestige Luxury Car segment had its largest single week increase ever recorded and it was the first time this segment  broke the 1% mark at a gain of +1.20%.

Truck Segments

  • Truck segments had a large gain this past week of +1.44%, compared to +0.82% the week prior.

  • The Luxury segments were the only segments to not see increases over 1%. Of the Truck segments, Sub-Compact Luxury Crossovers  were the only segment to not see a larger gain compared to the prior week.

  • The mainstream Sub-Compact segment had the largest Truck segment weekly gain at +2.03%.

  • Full-Size Trucks gained additional momentum last week with an increase of +1.62%, compared to the prior week’s +1.04%.

  • The high-volume Compact Crossover segment also had a large gain this past week (+1.71%) compared to the prior (+0.93%).

Newer Used Vehicles (0-2-year-old)

Driven by an extreme shortage of rental returns and limited inventory of new vehicles, the price trends of newer used vehicles have started to diverge from older units. The table below shows the average weekly price changes for 0-2-year-old vehicles.

Ad Loading...

                                         This Week   Last Week      2017-2019 Average (Same Week)

Car segments                      +1.57%     +1.49%              +0.16%

Truck & SUV segments     +1.51%     +1.14%              -0.02%

Market                               +1.53%      +1.24%              +0.03%

Weekly Wholesale Index

Ad Loading...

2020 ended with used wholesale prices at elevated levels. With economic patterns (including the automotive market) driven by the pandemic, normal seasonal patterns (e.g. 2019 calendar year) in the wholesale market were not observed for most of the year. We saw a similar picture in 2009, at the end of the Great Recession. It appears that 2021 will not have typical seasonality patterns. So far, the spring market arrived about 7 weeks earlier and with much stronger price increases compared to a typical pre-COVID year. The graph below looks at trends in wholesale prices of 2-6-year old vehicles, indexed to the first week of the year.

Retail (Used and New) Insights

  • The global microchip shortage continues to plague the auto industry with more discouraging news coming out from OEMs this past week.

    • GM has now had another plant impacted, this time in Missouri with their mid-size trucks that will be down through April 12.

    • A fire at the Renesas Electronics plant, one of the microchip producers (responsible for roughly 30% of chip manufacturing), could put additional strain on the already short supply of this critical input to auto production.

    • Ford experienced shutdowns and shift reductions in their full-size truck and SUV plants last week. In some cases, they are assembling the vehicles and storing them until the necessary chips are available for completion.

    • The Canadian auto industry is looking at the potential for another new inventory supply disruptor, this time in the form of a dockworkers strike at the Port of Montreal. It is unclear at this time what the exact impact will be, but there is potential for  this strike  to further restrict vehicle supply.

Used Retail Prices

With the proliferation of ‘no-haggle pricing’ for used-vehicle retailing, asking prices accurately measure trends in the retail space. Retail demand slowed down leading up to the December holidays, and thus resulted in declining retail asking prices over the last several weeks of 2020. As demand rebounded in January, retail prices seemed to lag wholesale prices – retail asking prices continued to decline throughout January and remained stable in February. March is showing an accelerated growth in retail prices (index jumped by about one point last week), but the rate of growth is still lower compared to the increases of wholesale prices. This analysis is based on approximately two million vehicles listed for sale on US dealer lots.  The graph below looks at 2-6-year-old vehicles (similar to our wholesale price index).

Ad Loading...

Volume

Used Retail

Used retail listing volume stayed essentially flat since the beginning of the year but remains at levels above where the industry was in January, during the pre-COVID time of 2019. 

Days-to-turn have been increasing since November and is approaching historic average level. Recently, the trend is starting to show signs of reversing as retail demand picks up across the country as a result of tax returns and the additional round of $1,400 stimulus checks being deposited into consumers’ bank accounts.

Wholesale

Ad Loading...
  • The imbalance of supply and demand in the market right now is continuing to push up the conversion rates, especially as available wholesale inventory each week tracks lower.

  • Sellers continue to report that available inventory is dwindling, especially on those in-demand 0-2 year old vehicles that are being kept in fleet and rental longer due to delays in replacement inventory.

  • Buyers are reporting that the lack of inventory is pushing them to purchase higher mileage and “edgier” units and requiring them to put more into reconditioning. With this increase in reconditioning cost, along with the increased time and cost for transportation, the final transaction cost in many cases is seeing a larger increase than the base wholesale value changes reflect.

  • The McConkey Auction Group is resuming the physical running of cars in the lanes this week at both the Seattle and Spokane locations.

READ: US Equity Advantage Implements Next-Generation Contact Center Solution

Originally posted on F&I and Showroom

More Sales

A rear view of a red Hyundai Elantra
Salesby Hannah MitchellAugust 17, 2026

Used Lots Getting the Business

Many consumers are seeking out the units to save money, and the demand – higher in July than normal – is keeping supply limited and prices up.

Read More →
Photo of man's hand holding a square blue piece with a yellow capital P on it, with other letter pieces below on a surface
Salesby Justin B. GasmanAugust 5, 2026

Two Kinds of Agents and the 5 Ps That Separate Them

Follow these key guidelines to distinguish your agency from competitors by adding more value to your dealer clients' businesses.

Read More →
Man climbing ladder in front of mountain landscape.
Salesby Lauren LawrenceAugust 3, 2026

Positive Equity Reaches Record High

Mainstream vehicle owners who bought a car seven years ago are likely to have positive equity when trading in for a new vehicle, according to second-quarter Edmunds data.

Read More →
Ad Loading...
outside shot of two trucks in front of a body of water with a cloudy sky
Salesby Lauren LawrenceJuly 29, 2026

Used Market Stabilizes

The Carfax Used Car Index noted a major drop in used-vehicle price increases in July after several months of hikes.

Read More →
Photo of blue Toyota Prius parked next to a body of water with a city skyline behind it
Salesby Hannah MitchellJuly 24, 2026

July Auto Sales Simmer

Deliveries were up modestly from a year ago despite still-high prices as OEMs offered more incentives and loan rates eased somewhat.

Read More →
Photo of parked cars of various types for sale on a lot
Salesby Hannah MitchellJuly 20, 2026

Used Sales Hit Summer Drag

The vacation season, combined with high prices, has dented deliveries and added to inventories, though supply is still slim enough to keep listings elevated.

Read More →
Ad Loading...
Closeup photo of a new white car on a road from the driver's side
Salesby Hannah MitchellJune 26, 2026

June Automotive Boon?

A forecast for this month’s new-vehicle sales tells a familiar 2026 story: Year-over-year comparisons must be made in light of last year’s aberrations.

Read More →
split background green and blue. 2019 to 2025 with car going from starting location to end point. $37,310 and $48,402. Agent Entrepreneur logo
Industryby Lauren LawrenceJune 25, 2026

Affordable New Cars a Thing of the Past

More than one out of five new vehicles sell for more than $60,000, according to Edmunds. That's up 7% compared to prepandemic 2019.

Read More →
Hood of orange Tesla in front of sunrise
Salesby Lauren LawrenceJune 18, 2026

Legacy Automakers Risk Falling Behind

As legacy automakers, mostly in the U.S. and Japan, have revised their 2030 electric-vehicle sales targets and shifted to a hybrid focus, they risk falling behind new market leaders.

Read More →
Ad Loading...
Photo of man holding a car key
Salesby Hannah MitchellJune 17, 2026

New Cars a Tad More Affordable

May averages show that combined circumstances gave auto consumers slightly better buying power for the month, though average prices were up year-over-year.

Read More →
Ad Loading...