Autosoft, Inc. Certifies MaximTrak F&I Platform for Integration with FLEX DMS
WEST MIDDLESEX, Pa. – Autosoft, Inc., a leading national dealer management systems (DMS) provider, announces that the MaximTrak Technologies’ F&I suite has completed the certification process for integration with FLEX DMS as part of Autosoft’s FLEX Connect program. The MaximTrak F&I suite helps dealers transform the vehicle delivery process into a more customer-friendly experience that ... Read More »
WEST MIDDLESEX, Pa. – Autosoft, Inc., a leading national dealer management systems (DMS) provider, announces that the MaximTrak Technologies’ F&I suite has completed the certification process for integration with FLEX DMS as part of Autosoft’s FLEX Connect program.
The MaximTrak F&I suite helps dealers transform the vehicle delivery process into a more customer-friendly experience that drives greater profitability. This integration certification means that over 2,000 dealers using Autosoft to manage their dealerships can now benefit from the power and innovation of MaximTrak.
The many F&I process efficiencies MaximTrak delivers contribute to improved aftermarket products’ penetration and higher per-vehicle retail revenue. These leading digital technologies help F&I staff build rapport with customers by engaging them with customer-centric videos, visual sales presentations, interactive surveys, and more. These services also help build the value of the dealership and its F&I products by improving F&I performance.
The MaximTrak F&I suite includes:
MENUTRAK: Simplifies process flow, speeds up the deal, appeals to the consumer and makes more money for the dealership. In dealership studies, deals done using MenuTrak out performed non-menu deals by $538 per vehicle sold and almost doubled vehicle service contract penetration rates.
DASHBOARDS: Give F&I managers and their dealers quick-view reporting so they can make quick, easy and informed decisions. Meets the demand of even the most analytical CFOs.
E-TRAK: Streamline the administration and sales processes with access to electronic forms, digital signature capture, e-rating, and digital remittance.
FLITE: Speed transaction processes while delivering the complete F&I story through touch, tablet, and tablet-to-TV technology.
“MaximTrak is excited about this partnership with Autosoft,” said Jim Maxim, Jr., president and CEO of MaximTrak. “We’re bringing unique digital F&I tools to dealers using the Autosoft DMS, enabling them to deliver thorough, compliant, and transparent F&I experiences to their customers while helping boost F&I profits for their dealerships.”
Christopher Morris, Senior Vice President of Business Development for Autosoft added, “MaximTrak is an F&I industry leader. We are delighted to have them as a participant in our FLEX Connect program, giving Autosoft customers a broader choice of integrated solutions that help them manage their business.”
More Industry

Used EVs Defy Overall Market
While the used-car market saw three months of price declines or stagnation, the used EV segment did the opposite – rising for three straight months.
Read More →
Gone to the Dogs
A Stellantis brand decided to have some fun with one of its SUVs’ design to address growing emphasis on family pets.
Read More →
OEM Poll Sees Industry Evolution
Kerrigan Advisors’ survey of automakers finds that tariffs, technology, network tightening and other factors are poised to reshape auto retail.
Read More →
Luxe N.C. Dealerships Change Hands
A collection of Italian and English brand franchises were handed off to the owner’s friend in the business and include the Carolinas’ only Ferrari retail stores.
Read More →
Exposure Drives Interest in Chinese Cars
At a recent demonstration, consumers had the chance to ride in a Chinese-branded vehicle, a firsthand experience that improved their perceptions and purchase intent.
Read More →
Automotive Consumers Sink Further in Debt
Most financing metrics hit records in the second quarter as more buyers locked themselves into long terms and high monthly payments.
Read More →
Agent Advocate
Rob Mancuso, who comes from a long line of auto dealers, values general agents’ place in the industry and makes a case for them taking an even bigger seat at the table.
Read More →
Driving Under Distraction
Though consumers gave higher marks to new vehicles in JD Power’s most recent initial-quality poll, high-tech interference worsened, pointing to craving for simplicity.
Read More →
Affordable New Cars a Thing of the Past
More than one out of five new vehicles sell for more than $60,000, according to Edmunds. That's up 7% compared to prepandemic 2019.
Read More →
State Follows Federal Warning on Auto Ads
The Massachusetts attorney general cautioned the state’s automotive dealers to be upfront with the consuming public about their vehicle prices or risk punishment.
Read More →