Analysts Predict Vehicle Production and Sales to Fall Off for Rest of 2021
LMC Automotive expects the semiconductor shortage to cut production in North America by about 452,000 units over the remaining months. The company also expects the chip shortage to impact production by about 1.5 million units.

Analysts expect the ongoing computer-chip shortage and the impact of COVID-19 variants on the global supply chain to reduce production and sales.
Analysts expect a significant slowdown in auto production and sales in the second half of 2021, because of the ongoing computer-chip shortage and the impact of COVID-19 variants on the global supply chain.
As a result, analysts set the U.S. light-vehicle forecast for 2021 at 16.5 million units, said Jeff Schuster, president of global forecasting for LMC Automotive, at the Center for Automotive Research Management Briefing Seminars in Traverse City, Michigan.
“We were around 17 million for the year,” Schuster said. “Then, obviously, we ran out of vehicles.”
LMC Automotive expects the semiconductor shortage to cut production in North America by about 452,000 units over the remaining months. The company also expects the chip shortage to impact production by about 1.5 million units, he says.
North American consumer demand has remained high, contributing to “inventory burn,” LMC says.
By the end of July, the U.S. market had only slightly over 1 million units in inventory, which translates to about a 22-day supply at the present sales rate, reported Stephanie Brinley, principal analyst-Americas for IHS Markit.
That’s a decline of 1.5 million units, or 59%, vs. a year ago, IHS Markit said.
U.S. light-vehicle sales were about 8.3 million in the first half of 2021, an increase of 29.1% over the same period in 2020, according to Market Intelligence.
Originally posted on Auto Dealer Today
More Sales

June Automotive Boon?
A forecast for this month’s new-vehicle sales tells a familiar 2026 story: Year-over-year comparisons must be made in light of last year’s aberrations.
Read More →
Affordable New Cars a Thing of the Past
More than one out of five new vehicles sell for more than $60,000, according to Edmunds. That's up 7% compared to prepandemic 2019.
Read More →
Legacy Automakers Risk Falling Behind
As legacy automakers, mostly in the U.S. and Japan, have revised their 2030 electric-vehicle sales targets and shifted to a hybrid focus, they risk falling behind new market leaders.
Read More →
New Cars a Tad More Affordable
May averages show that combined circumstances gave auto consumers slightly better buying power for the month, though average prices were up year-over-year.
Read More →
New Vehicles Down for Most Brands
Healthy May sales cut into inventory as automakers kept a tight reign on supply, though some brands ended the month with excess units on the ground.
Read More →
New-Car Demand on the Rise
For the first time this year, new-vehicle demand rose in May, up nearly 6% year-over-year, according to CarGurus’ Intelligence Report.
Read More →
Auto Prices Ride May Moderation
Flat ATPs and asking prices clocked in below long-term averages for the month, though some segments saw significant price gains, reported Cox Automotive.
Read More →
Nissan Reports Significant Sales Growth
Following the release of Nissan’s 2025 fiscal year report, the automaker announced that its retail-first approach has led to a significant jump in dealer sales.
Read More →
Inventory of New Units Stable
Auto brands spent April clearing out most of their 2025 supply with incentives while holding firm on 2026 prices, striking a balance to meet demand and protect their bottom lines.
Read More →
The Hidden Edge
Reflections from the 2026 Agent Summit: gratitude, gut decisions, and the power of the first contact
Read More →