Articles
Be a Compliance Hero
Agents can steer their dealer clients toward proper advertising practices, including regular audits, to help keep them on the straight and narrow in a period of elevated regulation.
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AE Magazine
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SEARCHMENUSEARCHAgents can steer their dealer clients toward proper advertising practices, including regular audits, to help keep them on the straight and narrow in a period of elevated regulation.
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The customizable training platform takes Marcom’s expertise from over 30 years of training automotive professionals and helps dealerships plan, organize, and execute a strategic training initiative that will drive operational efficiency and accountability across their store.
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CNA National is offering live, online training in coordination with Reahard & Associates.
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The automotive industry is going through rapid change, facing additional costs associated with personnel, benefits, and retention, and depending on a steady stream of additional customers to replace those customers that have defected. So how do you change how you conduct business to meet the current challenge?
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Consumers and dealers alike have turned to digital retailing in spades as we all adapt to being virtual during these challenging times. Two digital experts sat down with AE to discuss the evolution of menu selling, the need to bridge the traditional F&I sales model with digital retailing, and best practices for agents.
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We’re clearly operating in a new normal, but one thing is clear – the dealership that provides the most support and instills the highest level of confidence in their customers will ultimately succeed in the coming months.
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The goal in discipling employees is not to punish but rather to affect a positive change in the employee’s conduct or performance, and should remain compatible with that goal and reduce the number of times someone says, “you’re not the boss of me.”
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In an effort to further engage automotive professionals and provide valuable content, JM&A Group recently launched JM&A Insider, its own, on-demand collection of automotive resources.
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The status quo bias is present in every transaction, and if it isn’t discussed early and throughout the acquisition process, you could be setting yourself up to receive some bad news when you least expect it.
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GMs need to keep employees excited, not just present.
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Set your salespeople up for long-term success at your dealership.
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