WOODCLIFF LAKE, N.J. — Mini USA and Mini Financial Services announced the introduction of Flipped Financing, a new consumer financing program for Mini dealers.
All approved Flipped Financing applicants receive one interest rate and a straightforward purchase process designed to eliminate the need for potentially lengthy negotiations or hassle for both the customer and the dealer.
“We are confident that this is the start of a sustainable, long-term program.”
Executives said the new program’s “faster, simpler, and easier” transaction will benefit dealers and F&I professionals as well as consumers. Customers may take up to 30 days after purchase of their new Mini to learn about and decide on purchasing additional products, offering dealers additional touchpoint opportunities.
“After a successful pilot program, during which we received direct feedback from dealers and customers alike, we’re incredibly excited to roll out Flipped Financing to all Mini dealers in the U.S.,” said Ian Smith, CEO of BMW Group Financial Services Americas. “We are confident that this is the start of a sustainable, long-term program that will not only help create a transparent and pleasurable purchase process for our customers, but will also allow them to get in and out of the showroom quicker so that they can spend more time having fun behind the wheel of their new Mini.”
Originally posted on F&I and Showroom