Detroit - Ally Financial introduced a new, interactive Web-based training site for dealers called the Performance Development Center, which provides dealership employees customized training specifically designed for their dealership role. The site was created to leverage Ally's auto experience by providing easily accessible training designed with a focus on dealership process and profitability. It builds upon Ally's dealer training offerings.

"The Performance Development Center supports Ally's dedication to dealers by delivering valuable training on a wide array of topics that can help improve their sales and financing effectiveness," said Kathy Ruble, Ally vice president, Dealership Development Services. "Last year, Ally trained more than 14,000 dealership personnel with its instructor-led training, including in-dealership classes and those offered via webinar. The new site allows Ally to do even more targeted training efforts so we can tailor our approach to meet the needs of a new generation of learners."

Offering 24-hour access, the site currently features 15 virtual on-demand training courses with more than 35 modules covering a wide range of topics that include Commercial Services Group Business Vehicle Certification; Equal Credit Opportunity Act (ECOA) Awareness; NetQuote and Residual Value Lease Guide; and Retail Process Overview training. The online courses were designed with short modules, most of which are under 20 minutes, tailored for busy dealership personnel.

The site provides registered learners the opportunity to test their skills through interactive review quizzes, and they are able to print reference materials to review offline. Additionally, a history of completed training courses is maintained on the Performance Development Center for every registered learner, and upon completion of a course employees will receive a printable certification.

The Performance Development Center is available to all dealers and will be updated with new content throughout the year.

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Toni McQuilken

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Toni McQuilken is the managing editor for AE Magazine and P&A Magazine. She has a decade of editorial experience in the trade publishing world, across several industries, including print and graphics, as well as hospitality and technology. To contact her, e-mail [email protected].

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