Articles

Sales•by Hannah Mitchell•September 13, 2023

More Power to Them

RV, power-sports prove to be a lucrative segment with loyal clientele.

Compliance•by James Ganther•September 6, 2023

Of Beach Houses and Safeguards

It's wise to get in step with Safeguards Rule requirements before it's too late.

Dealer Ops•by Hannah Mitchell•September 6, 2023

Is Your Car Color Rosy?

Study shows exterior hues matter when it comes to value, dollar value, at least.

Dealer Ops•by Ronnie Wendt•August 23, 2023

Digital Advertising Delivers Results

Changes in the industry make it necessary for dealers to optimize their media spend in the digital realm.

Dealer Ops•by Hannah Mitchell•August 1, 2023

How to Handle Cash Buyers

Dealerships should focus on selling products to cash and credit union financing customers rather than trying to convert them to finance deals, although they shouldn’t discount the latter.

F&I•by David Ibarra•July 31, 2023

How to Turn Your Greatest Liability Into Your Greatest Asset

Personality is every agent’s most important product. Take an inventory of your positive traits and eliminate the negative characteristics that may be holding you — and your agency — back.