agent Entrepreneur logo
MenuMENU
SearchSEARCH

3 Growth Strategies You Can Learn From the New England Patriots

July 11, 2017
4 min to read


NFL training camps are underway, and when it comes to football, I may be from California but I gravitate toward the New England Patriots – the disruptors of the NFL and perhaps its most hated team. Yet in their disruption, the Patriots in the Robert Kraft-Bill Belichick-Tom Brady era have, like my music heroes, created something unprecedented: a team and quarterback that have won five Super Bowls together, reports Entrepreneur.


As a kid, I always gravitated toward disruptors in the music I listened to: Elvis who disrupted the sound of the 1950s and Michael Jackson who disrupted the world of videos in the 1980s. This was not surprising since disruption was in my blood. Shortly after he graduated college, my dad left a career in engineering and decided to pursue his passion for music. In the 1950s, his quartet Los Llopis disrupted the sounds of Cuba, becoming the first to integrate American rock ‘n’ roll with the rhythms and the sounds of the island.

Ad Loading...


My dad wasn’t just disrupting the status quo -- he was creating something new: Cuban crossover music. Elvis and Michael Jackson were creators, too.


In our fractured political world, the Patriots’ sustained success offers a lesson for all organizations and leaders: teams only grow when they evolve together.


You don’t have to like the Pats, but you do have to admire the way their leadership and players function as a team. Any team can win once, and maybe twice, but to keep winning requires more than just putting up numbers. It requires more than just following an agenda. Those numbers and that agenda become stronger and those teams become more creative in thought and create more distinction when they are in a position of evolving together.


Here are three crucial lessons the Patriots’ success offers for creating environments in which people and teams grow and thus create growth by evolving together.


1. They align perception with expectation.

Ad Loading...


The Patriots may not always get it right, but they rarely mistake perception and expectation. Their players never suffer from an identity crisis -- they know what is expected of them as individuals and what the expectations of the team are. That’s a winning formula. It’s also why the Patriots can find the likes of Tom Brady in the sixth round of the draft or Julian Edelman in the seventh. It’s why veterans like Randy Moss work to overcome past perceptions to fit the team’s expectations in order to win. It’s also why the team’s stars can find themselves packed off to another team in the middle of Super Bowl season if the Patriots feel perceived value does not meet expectations.


2. They know who is qualified to be on the team.


In business, like sports, we see this all the time: strategies for team building and organizational transformations that look good on paper but lack the right people to execute and implement them. The Patriots never seem to lack the right people to execute -- but what’s right is never about the résumé. They know that the team they had last season or even last week is not necessarily the team that they will need to lead tomorrow. They know where the gaps are and solve for them quickly. For the Patriots, the key is mindset -- not experience. They have no patience for players who may have years more experience and track records but lack the right mindset to influence the team’s success. Players who harp on their past successes to legitimize themselves often end up sucking all the air out of the room, leading other team members to just sit there quietly, play it safe, and do what they are told and thus weaken the team.


3. They realize diversity drives growth.


The Patriots understand that today’s teams are more diverse and made up of individuals who want to maintain their individuality as they work towards the team’s goals. But the Patriots also thrive despite something damaging to most teams: dissent. Kraft, Belichick, and Brady are publicly friends and/or supporters of President Trump. Yet there was not one public statement from the team against those players who refused to visit the White House -- and not one statement by those players against their leaders when they supported the President.

Ad Loading...


That’s what happens when everyone feels valued as individuals and yet has a mindset that fits the team and a strategic focus beyond execution. So, throw the old mindset out when it comes to your teams. Great teams know how to evolve together by allowing everyone to find their distinction and best apply it to the organization they are serving. That’s winning with an innovation mentality.

Topics:Training
Subscribe to Our Newsletter

More Training

Businessman signing document with pen
Training•October 1, 2026

Turning Regulatory Pressure Into Profitable Performance

A compliance-first F&I Strategy for today's auto dealer is essential given recent enforcement actions on the state and federal level. Here’s how to help your dealer-clients establish it.

Read More →
Empty classroom with lecturn, chairs and video proejction screen
Training•by Rick McCormick•September 16, 2026

Major Shifts in F&I Training

General agents must help F&I managers rise to the occasion of the modern consumer, who has very different expectations in order to relax into trust.

Read More →
Photo of financial documents with a magnifying glass, calculator and pen on top
Training•by Hannah Mitchell•August 31, 2026

Be a Compliance Hero

Agents can steer their dealer clients toward proper advertising practices, including regular audits, to help keep them on the straight and narrow in a period of elevated regulation.

Read More →
Ad Loading...
Photo of man signing document with a blue pen
Training•by Gil Van Over•July 28, 2026

Leasing Is Picking Up. What About Disclosures?

Agents and dealers must ensure proper documentation of lease costs and funding and end the practice of wedging lease orders into buyer’s orders — or ignoring them.

Read More →
'CHANGES' spelled out in two-dimensional letters on a concrete-like surface
Training•by David R. Ibarra•July 8, 2026

Manage Change, or It Will Manage You

Two retail tales from the pandemic paint a stark contrast in the wise approach and the defensive move that will undercut success rather than build on it.

Read More →
Marble statue holding hands to face.
Training•by Justin B. Gasman•June 5, 2026

Train the Mind, Grow the Department

Agents who want to create real value must do more than bring coverage options. They must help dealers build stronger thinking, better habits and better results.

Read More →
Ad Loading...
Photo of a stack of folded newspapers on a table
Training•by Gil Van Over•May 7, 2026

Headlines Can Be Deceiving

Warning letters the FTC sent to dealers suspected of deceptive pricing have retailers and the agents who counsel them on edge. Read past the headlines to get and stay compliant.

Read More →
Photo of mechanic wiping his hands on a rag
Training•by Hannah Mitchell•March 12, 2026

Service Drive Satisfaction Up

Auto dealerships have a ways to go, though, on many basic points, along with some new consumer expectations that would boost their competitiveness if fulfilled.

Read More →
Photo of man's hand holding a pen above a piece of paper on a desk
Training•by Rick McCormick•March 11, 2026

Agents Bring the Message and the Focus

The most predictable profit in today's unpredictable automotive retail market is a dealership’s finance-and-insurance department.

Read More →
Ad Loading...
Training•February 19, 2026

Policy Responses to Data Breaches

The recent 700Credit cyberattack is a wake-up call for agents and dealers. Review disclosures and tighten vendor oversight to maintain compliance and preserve customer trust.

Read More →
Ad Loading...