HOFFMAN ESTATES, Ill. — CDK Global has found that the words dealers use in their email interactions with customers can have a strong effect on whether a lead will turn into a sale. Industry jargon, the company found, was not high on the list of words used by top performers. In its “Language of Closers” ... Read More »
Read More →AUSTIN – RoadVantage, the fastest-growing provider of F&I programs for the automotive industry, marked its fifth year of record growth by announcing promotions for three executives. RoadVantage reported a 72-percent increase year-over-year in new dealers actively selling RoadVantage programs, and a 51-percent increase in new agent signups for the same period, while maintaining service levels ... Read More »
Read More →Norcross, Ga. – EasyCare, the leading independent provider of automotive ownership benefits and dealer services that help dealers create more passionate employees and customers, has appointed Rob Mirra as National Director of New Business Opportunities. Mr. Mirra will be leading the building of new EasyCare relationships with dealerships across the nation who are interested in ... Read More »
Read More →IRVINE, Calif. — Kelley Blue Book said this week it expects new-vehicle sales to grow by 4% compared to the same-year period in 2015. The expected growth should deliver record new-vehicle sales of 1.51 million and a SAAR of 17.5 million. Retail sales, the firm said, are expected to account for 80.3% of volume this ... Read More »
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