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marketing

TrueCar’s Perry Lays Out Plans to Win Back Dealers, OEMs

SANTA MONICA, Calif. — TrueCar CEO Chip Perry, who joined the company this past December, used the firm’s quarterly investor call to lay out his plans to improve dealer relations, OEM perception of TrueCar and user monetization. Perry said his top priority is to repair dealer relations, acknowleding that a a company like TrueCar, which ... Read More »

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7 Tedious Office Tasks You Can and Should Automate

NADA Urges Dealers to Review FCC’s TCPA Ruling

WASHINGTON, D.C. — The National Automobile Dealers Association (NADA) is urging dealers to review their telephone and text marketing practices to ensure that they are in line with the Federal Communications Commission’s omnibus ruling and order regarding the Telephone Consumer Protection Act. Issued on Friday, the ruling will affect a number of areas related to ... Read More »

Sigma Payment Solutions Forms National Marketing Alliance with KISS Concepts Group

Fort Worth, Tex.– Sigma Payment Solutions, the first and only auto loan payment processing provider to also offer a full menu of advanced payment channels nationwide, has announced an alliance with KISS Concepts Group to market their solutions to auto dealers in the buy-here-pay-here industry, as well as finance companies, credit unions and banks throughout ... Read More »

DealerPeak Chooses Flick Fusion for Video Marketing

URBANDALE, Iowa — Flick Fusion was chosen as the preferred video marketing provider for DealerPeak’s full system CRM, website and desking solutions, the company announced, reported by F&I and Showroom. Dealerships using DealerPeak solutions will have the option to access the Flick Fusion video marketing platform as part of the deal. Dealers will be able to use ... Read More »

SecureClose Selects Kiss Concepts Group As National Marketing Partner

FORT WORTH, Tex. – Today, compliance technology provider, SecureClose, LLC has announced a new strategic alliance with marketing agency, KISS Concepts Group LLC, to represent SecureClose technology solutions to independent dealerships and finance companies throughout the United States. As part of this new collaboration, independent agents and agencies that are members of KISS Concepts Group ... Read More »

Volvo to Launch Online Car Sales in Marketing Shift

Volvo Car Corp said it will start selling vehicles online as it rolls out new models to compete with German luxury rivals such as BMW, reported Reuters. The Swedish carmaker, controlled by China’s Geely, will gradually introduce web sales and spend more on digital advertising, it said as it outlined changes to its global marketing ... Read More »

ADP Digital Marketing Expands Analytics Segment Facilities

Response Logix, Digital Air Strike Announce Merger

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Colorado Puts the Brakes on TrueCar

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